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How Better Customer Relationship Management Can Increase ROI

ClientSuccess

If you are a customer success team leader or a CSM, you spend your days establishing and nurturing customer relationships, so obviously you realize how important they are to the ongoing success of your organization. What is customer ROI? Increasing ROI with better customer relationship management.

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CSM from the Trenches: Mentors – Jorie Basque, Customer Relationship Manager, InGenius

ClientSuccess

The goal is that by sharing our experiences, we’ll be able to learn and apply more practical advice / practices to our customer success careers. From : Jorie Basque , Customer Relationship Manager. Ultimate Guide to SaaS Customer Success Metrics. Let’s get started with this week’s post! Company : InGenius Software.

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Customer Marketing: Part 4 – Engagement

ClientSuccess

Your customers can be your biggest advocates, your biggest cheerleaders, and some of your best resources for growth – if they’re engaged correctly. Here are three customer engagement management initiatives that CSMs can own with customers: 1. eBook: Customer Success Best Practices from 20+ Executives.

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3 Important Differences Between a Customer Success Manager (CSM) and an Account Executive (AE)

ClientSuccess

While Account Executives (AEs) have been managing customer accounts for many years now, the rise of the Customer Success Manager in the SaaS space has created some overlap – and confusion – between the two roles. eBook: Customer Success as a Culture: Sales Leaders Edition.

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Getting Back to the Basics of Customer Success

ClientSuccess

Over the past several years, customer success has gone from a department only forward-thinking organizations had to an integral part of every single SaaS company in the world. Getting back to the foundational building blocks of customer success doesn’t mean eschewing new solutions and resources that can help you better manage your customers.

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What is Inbound Lead Generation? A Complete Guide

SurveySparrow

A lead is a potential customer in the early stages of the customer journey , showcasing a level of engagement that warrants further exploration and cultivation. It is a foundation for businesses to initiate meaningful interactions, ultimately converting this interest into a lasting customer relationship.

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Your Quick Start Guide to Understanding Customer Success Software

ClientSuccess

Now that the role and importance of a customer success manager is more important than ever before, many organizations are looking to invest time and resources into customer success teams. You can learn more about customer success software with these additional resources from ClientSuccess : Product Demo: Request a Demo.