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How Customer Success and Marketing Can Work Together to Increase Customer Retention

ClientSuccess

For most customer success departments, the internal department you work closest with and most often is definitely sales. Actionable ways to bridge the gap between customer success and marketing. Webinar: How We Became a Customer-Obsessed Company. Webinar: Top 6 Trends in Customer Success.

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How to Set Goals & Build a Strategy to Drive Customer Experience Improvement

Comm100

These enlightened customers demand a certain quality of interaction and service from your company. Creating a positive customer journey — from the first interaction (calls, live chat, emails or social media) to the purchase and even after the sale is made – is paramount if you want to attract and retain customers.

Strategy 291
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Evaluating Who Should Own Saas Renewals

ClientSuccess

It’s an important question to answer, as it can make all the difference in customer retention and long-term success. In this blog post, we’ll explore three different ownership models that help define roles between sales and customer success teams when it comes to customer renewals.

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40 Customer Retention Statistics You Need to Know

GetFeedback

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

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The Top SaaS Metrics Your CSM Team Needs to Monitor

ClientSuccess

In the Software-as-a-Service (SaaS) space, it’s important to follow the right data points in order to make smart, customer focused decisions. 1: Customer Retention Rate. Your sales team will tell you: getting new customers can be difficult. Tip: Struggling with improving your customer retention?

Metrics 49
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6 ways to renew (and stick to!) your CX vows

Think Customers

Step #6: Measure your success with customer-focused metrics This final step is more like the beginning of your long-term CX strategy. Consider adding Voice of Customer (VoC) , analytics , interviews, and polls to your arsenal of feedback tools. What additional expertise and capabilities do you need to overcome these challenges?

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15 Customer Success Predictions for 2021

ChurnZero

The time to adopt and level of adoption across your customer’s team will be the key indicator of health (as opposed to relationship with POC, engagement between POC & CSM, and expansion history). Customer Success will transcend the bottom of the funnel. Customer Success will shift from product- to customer-focused strategies.