Currency Alliance

JANUARY 18, 2021

It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. Yet like many hotels, most hotel loyalty programs are homogenous.

Hospitality 52

Hospitality Loyalty Industry Hotels 52

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. Rebalancing loyalty program economics.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

ShepHyken

OCTOBER 11, 2021

Here are the four best ways to make sure your customer service is top-notch in 2021. My Comment: This article hits on some of the basics of a great customer experience. And, it’s not about being “over-the-top,” but simply doing what customers expect. by Max Starkov. We can learn so much from the hospitality industry.

Customer Service 73

Customer Service Hospitality Rewards Programs Self Service 73

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

SurveySensum

JANUARY 18, 2024

Automate Triggered Campaigns Automating triggered campaigns through SMS involves setting up messages based on specific customer actions, appointments, bookings, order confirmations, or loyalty program updates. Imagine a scenario where an airline sends an automated SMS with real-time flight updates: “Hello [Customer Name]!

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

Currency Alliance

DECEMBER 13, 2017

However, what isn’t being discussed so much is what GDPR means for customer loyalty. After all, GDPR is all about customers taking control of their data. And a customer signing up to a loyalty program is one of the most common ways for them to hand over their data to the merchant.

Loyalty 40

Loyalty Loyalty Programs Travel Customers 40

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. ING Direct is one of those brands. Kudos to them.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

OCTOBER 27, 2017

We recognize that these are difficult times for merchants managing loyalty programs. Customer expectations are higher than ever. Imagine brands agreeing to issue and/or redeem a common loyalty currency so that the customer could collect the same currency across many places where they spend money.

Loyalty 49

Loyalty Loyalty Programs Airlines Brands 49

Currency Alliance

OCTOBER 29, 2019

The following quote baffles my mind: According to IRI Worldwide, 74% of consumers globally choose a store based on its effective loyalty programme.[i]. If 74% of consumers choose a store based on their loyalty program, then why do few loyalty programs have more than 25% of their customers participating?

Loyalty 40

Loyalty Loyalty Programs How To Hotels 40

Currency Alliance

OCTOBER 27, 2017

We have seen tremendous change across many industries during the past 40-50 years, and these changes can help predict the next evolution in the loyalty sector. Unfortunately, the customer loyalty sector has not kept pace. Most loyalty programs still retain largely the same design as 20 years ago.

Loyalty 45

Loyalty Customer Engagement Engagement Loyalty Programs 45

SurveySensum

JANUARY 26, 2024

Ensuring a Positive Industry Reputation : Word of mouth travels fast, especially in the digital landscape. Encourage satisfied customers to leave positive reviews on platforms like Google, Yelp, etc, or industry-specific review sites like G2 for SaaS products.

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

SurveySensum

JULY 13, 2023

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs.

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs.

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

SEPTEMBER 26, 2023

For example, the AAdvantage program by American Airlines rewards frequent flyers with miles that can be redeemed for free flights, seat upgrades, and other travel-related benefits. Implement a loyalty program where existing customers can earn rewards for referring new users to your product.

Strategy 52

Strategy Management User Experience Measurement 52

NobelBiz

JUNE 29, 2021

It’s critical to design a typical customer journey based on the identified personas in order to react to all of these changes. The customer journey is defined as the path traveled and activities done by a prospect or client from the moment he or she recognizes a need until the purchase act. What makes the Omnichannel so unique?

Customer Journeys 52

Customer Journeys Customer Experience Contact Center Omni-Channel 52

Service Untitled

OCTOBER 9, 2012

Just those words “next day delivery” inspires that immediate gratification today’s customers expect. Honesty : Never misrepresent anything to your customer. The high level of service a company provides makes the difference when it comes to customer retention and customer loyalty.

Customer Service 72

Customer Service Loyalty Programs Hotels Customers 72

Qualtrics

MAY 9, 2019

As part of our Customer Experience Visionaries series, we caught up with Emily to explore how asking the right questions, at the right time, has been the foundation for her success. Are you a part of the loyalty program? I traveled 8mi out of the way just to stay here. “If What’s your regular order?

Brands 36

Brands Hotels Loyalty Programs Loyalty 36

Pointillist

MAY 23, 2018

Journey discovery reveals how many customers were converted on a new credit card offer after a personalized email, having ignored the offer at first. Personalize engagement using information about the customer and where they are in their journey. Customer-centric companies are now mining journey insights. One-on-one interviews.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

ShepHyken

DECEMBER 10, 2021

Self-service knowledge libraries can help customers troubleshoot on their own, while subscriber care agents available on multiple channels can help you meet your customers where they prefer to communicate. Look at the travel industry. It’s full of many customers lured in by loyalty programs.

Engagement 80

Engagement Company Self Service Entertainment 80

SurveySensum

FEBRUARY 20, 2024

14 Proven Ways to Improve Customer Satisfaction Let’s take a detailed look at the 14 proven ways on how to improve customer satisfaction. Understand Your Customers’ Expectations Did you know that 66% of customers expect companies to understand their needs?

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

SurveySensum

FEBRUARY 20, 2024

14 Proven Ways to Improve Customer Satisfaction Let’s take a detailed look at the 14 proven ways on how to improve customer satisfaction. Understand Your Customers’ Expectations Did you know that 66% of customers expect companies to understand their needs?

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

ShepHyken

JANUARY 4, 2024

Promise and deliver on the benefit If you promise your customers a specific benefit for using your product or service, and later that benefit is realized, they’ll equate their success to your business and become loyal customers. Meeting customer expectations breeds brand affinity.

Loyalty 65

Loyalty Strategy Customer Retention Social Media 65