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Customer Engagement – March 2014

Storyminers

This article was originally presented on Customer Engagement Magazine’s website. The post Customer Engagement – March 2014 appeared first on StoryMiners.

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The Gift of Data: Transforming Customer Engagement with a CDP

Blueshift

Have you ever unwrapped a present that left you scratching your head, wondering if the sender really knew you at all? Just like receiving a moldy fruitcake, customers often find themselves on the receiving end of experiences that feel disconnected, impersonal, and downright baffling. It happens more often than we think.

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Digital customer engagement: how to balance one-to-one and digital interaction

ChurnZero

Congratulations – you’re adopting a digital customer success strategy! Those are some big shifts – whether it’s updating your books , implementing a new management system, or revamping the tools, resources, and customer journeys you already have. Make sure you’re still delivering high-touch, one-to-one engagement.

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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

This week we feature an article by Lindsay Tjepkema who writes about how artificial intelligence marketing (AIM) is becoming more important to our success in engaging with customers. Below are a few ways AIM can create higher levels of customer engagement. There is a wealth of customer data available to marketers today.

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Live Session: SAP Emarsys Customer Engagement Onboarding

SAP Customer Experience

I’m announcing the last instance of the SAP Emarsys Customer Engagement Onboarding sessions in 2022. Background Context SAP Emarsys is an effective and straight-to-the-point solution that empowers marketers to increase their customer engagement capabilities. Hi SAP Community!