C Space

OCTOBER 8, 2021

C Space announces winners of inaugural Better Why Awards, Merck, McDonald’s, Logitech, ATB financial and Mars Food all scoop prizes. BOSTON, October 8, 2021 – C Space, the global customer agency, has today announced Merck, McDonald’s, Logitech, ATB financial and Mars as the winners of The Better Why Awards.

Financial 69

Financial Banking Customer Centricity Consumers 69

ClearAction

SEPTEMBER 27, 2018

Secrets to Customer-Centric Business Growth Lynn Hunsaker. A potter’s wheel makes a great metaphor for customer-centered business. Sharing the vision, walking the talk, and nurturing the ecosystem are foundational musts for customer-centered business. Improvement — Preventing Issue Recurrence.

Customer Centricity 74

Customer Centricity Sports Policies Culture 74

GetFeedback

MAY 9, 2019

Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage. And your programs and processes should reinforce customer connectedness.

Customer Experience 337

Customer Experience Customer Journeys Metrics Effort Score 337

Lumoa

MAY 21, 2018

Marketing Marketing, which often substitutes or fulfils the role of Customer Experience management, must tailor the customer communications to align with customer segments. In many organizations, marketing has an overall responsibility for the customer experience improvement initiatives and customer insights.

Customer Experience 326

Customer Experience Customer Centricity Net Promoter Score Feedback 326

Experience Investigators by 360Connext

JULY 28, 2020

The brands who create a habit of putting the customer first, defining success for both the organization and the customer, and developing best practices and business discipline around execution are the ones who can truly be customer-centric. Customer Experience Strategy Depends on the Right Mindset, Vision and Plan.

Strategy 225

Strategy Customer Journeys Customer Experience Net Promoter Score 225

Lumoa

FEBRUARY 6, 2018

Short termism is mostly the result of a product-centric and “numbers focused” culture, which inevitably results in a “race to the bottom”. Customer centricity is the answer, backed with a credible customer profitability lens that gives an alternative view to traditional product sales/market share KPIs.

Customer Experience 324

Customer Experience Customer Centricity Self Service Culture 324

CloudCherry

JANUARY 21, 2020

VoC requires fundamental shifts in how organizations relate with customers and can touch many corners of the business–from marketing to product development. To embark on a VoC initiative, CX professionals need executives to sponsor and champion VoC initiatives, and also need to secure resources and financial support.

Effort Score 195

Effort Score Feedback Net Promoter Score Survey 195

Alida

APRIL 27, 2018

Here are 10 practical takeaways from leading chief customer officers (CCOs) and customer experience (CX) leaders in Australia: 1. Practice mindful leadership. “Leadership matters. If we’re being the best version of ourselves and showing up, taking care of ourselves, then employees strive, then customers thrive.”

Chief Customer Officer 133

Chief Customer Officer Customer Experience Leadership Innovation 133

Maz Iqbal

SEPTEMBER 18, 2014

For example, they did away with the financial incentives which were supposed to motivate the receptionists to improve room occupancy. What Is The Core Insight-Lesson For Those Working On Customer Experience And Customer-Centricity? And they stopped the soft skills “guest engagement” training program.

Customer Centricity 67

Customer Centricity Case Study How To Hotels 67

ClearAction

OCTOBER 25, 2022

You can fast-track your customer experience (CX) maturity with gigantic financial gains, as I learned when we faced a customer crisis early in my career. ” High levels of coordination, competence, and consistency are necessary for success of technology, employee experience, digital experience, and financial efficiency.

Customer Journeys 71

Customer Journeys Sports Study Leadership 71

Seaton CX

MAY 16, 2024

Journey maps help employees empathize with customers and show management where to strategically invest resources to make the biggest improvements in the customer experience and financial business outcomes. For many customer experience leaders, customer journey mapping is daunting. Why create a Customer Journey Map?

Customer Journeys 52

Customer Journeys ROI B2B Financial 52

ClearAction

JULY 28, 2023

This vision must be shared by your CEO and Senior Leadership Team. They need to set you up to foster holistic customer focus across the entire organization. If your team is positioned to be an ally to the success of every work group, then they are more receptive to customer insights and engagement in your initiatives.

Customer Experience 62

Customer Experience Chief Customer Officer Groups Fashion 62

Lumoa

JANUARY 23, 2018

Even if the feedback is read, it is not necessarily aggregated into leadership level in a way that would enable management decisions. Even if your customer service agent or customer insight analyst reads all the comments and even responds them, do you know what decisions you need to make in the leadership team?

Analytics 304

Analytics NPS Financial Analysis 304

GetFeedback

JANUARY 27, 2020

While these vary from company to company, there are five typical areas where VoC programs face challenges along the way: Culture: Companies that are not customer-centric, or don’t put the customer first, are often reluctant to invest in VoC programs. Any VoC program will face challenges along the way.

How To 221

How To Customer Journeys Feedback Survey 221

Lumoa

MAY 21, 2018

Marketing Marketing, which often substitutes or fulfils the role of Customer Experience management, must tailor the customer communications to align with customer segments. In many organizations, marketing has an overall responsibility for the customer experience improvement initiatives and customer insights.

Customer Experience 160

Customer Experience Customer Centricity Net Promoter Score Feedback 160

ClearAction

NOVEMBER 16, 2023

Indeed, among companies participating in XM Institute’s State of Voice of the Customer Programs study, only “one-quarter think they are good at actually making changes to their business based on the program’s insights”. Voice of customer maturity is quite low today in terms of ease, actionability, and strategic use.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

Lumoa

JUNE 22, 2021

We talk about democratizing customer experience in organizations and the importance of being able to offer diverse experiences. Our Guest Merete Medle is an experienced CX practitioner with strong leadership and strategy skills. And it’s very, like, customer-centric, or you notice that it’s, it’s a big part of it all.

Customer Centricity 208

Customer Centricity Customer Experience Hotels Customer Journeys 208

SurveySensum

JULY 14, 2020

As a VP Analyst for Customer Experience at Gartner, Augie Ray has been helping Fortune 500 firms to understand CX, how to succeed, how to gauge results, and how to make CX matter to the stakeholders. A leader in customer experience, he has spent years in leading successful CX, Voice of the Customer (VoC), and marketing teams.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Thematic

OCTOBER 19, 2022

Customer-led product strategy is about designing the best product experience. Align team and leadership on customer-led product strategy Most teams think they’re customer-centric. But too often, companies put customer needs on the back burner and prioritize ideas of influential stakeholders instead.

Strategy 71

Strategy Banking Metrics Analysis 71

Lumoa

OCTOBER 31, 2018

Organizations will want quantitative justification of their investment in great customer service. Organizations will continue to look for more effective ways of gaining real-time customer intelligence rather than rear-view-mirror methods like surveys. Never underestimate the customers expectation in CX.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Customer Bliss

MARCH 22, 2018

” Claudiu mentioned that he lives by this quote, and I think it’s a phrase that truly embodies what customer experience is about. Transforming CX in Financial Services, with Claudiu Coltea. Google’s Customer Experience Leadership, with Catherine Courage. What Do You Know Now That You Wish You Knew Then?

Chief Customer Officer 129

Chief Customer Officer Culture Leadership Financial 129

Customer Guru

AUGUST 8, 2018

Amanda is a highly experienced customer experience consultant, adviser, and writer. She has helped organizations of all sizes and sectors transform themselves into customer-centric ones. Arie is a Customer Strategy, Customer Lifecycle Management, Customer Insight, and Innovation Consultant.

Customer Experience 130

Customer Experience Chief Customer Officer Consulting Customer Journeys 130

C3Centricity

APRIL 2, 2018

As the handbook mentions: “Architecting a world-class Insights organization requires executive, cross-functional commitment/engagement” To do this, they mention the following six points: Vision & Pace. Seat-at-the-table and leadership. Customer profiles. Functional talent blueprint. Ways of working with the Line.

Marketing 175

Marketing Handbook ROI Social Media 175

Beyond Philosophy

DECEMBER 23, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today.

Chief Customer Officer 60

Chief Customer Officer Omni-Channel Customer Centricity Consulting 60

C Space

FEBRUARY 12, 2020

If a competitor comes in with a cheaper product, it doesn’t work, because the entire connection is not based around a financial argument. When a customer is identity loyal, any competitor has to ask your customer to change who they are. You may be interested in: Outside In: New and Emerging Conversations on Customer Centricity.

Brands 52

Brands Marketing Sports Exercises 52

ClearAction

JULY 29, 2018

As a customer yourself, things you buy are clearly affected by decisions of the supplier’s Safety, Facilities and Finance departments, right? It’s how the business is run: What are we doing to maximize the value of what customers are getting from us?” Customers are never satisfied. Trust drives business growth.

Customer Engagement 48

Customer Engagement Engagement Customer Centricity Culture 48

Peter Lavers

JULY 17, 2017

Here are four reflections that I believe to be seismic changes from working with clients and colleagues in this field over this historic decade, sharing the joys and pain of championing the customer-centric agenda in business. Product-centric business models are dying. Insight dependency and democratisation.

Omni-Channel 72

Omni-Channel Customer Experience Management Customer Experience Management 72

ClearAction

APRIL 18, 2020

A 288% increase in customer lifetime value was achieved by immersing Adobe employees at all levels in customers’ realities, emphasizing the end-to-end customer life cycle, and reviewing action plans regularly with senior leadership for resolving customers’ top issues. $22 Customer Experience Innovation Actions.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Customer Centricity 62

ClearAction

OCTOBER 10, 2017

VMware’s practices are a more strategic type of customer experience transformation relative to the typical one-by-one follow-up with customers who gave low survey ratings and single departments chipping away at voice-of-the-customer insights they unilaterally control.

B2B 83

B2B Customer Experience Leadership Analysis 83

Playvox

SEPTEMBER 30, 2022

Showcase Your Customer Support Team Progress. Show your leadership and your peers in other departments the impact your team makes by backing up your claims with solid data points. What are customers’ expectations from your company? While those numbers can provide a window into customer sentiment , there’s no story there.

Contact Center 67

Contact Center Report eBook Tips 67

West Monroe

DECEMBER 11, 2022

In the financial services industry, our own data reveals that digitally focused banks have an 8% better efficiency ratio, lower costs, and are better positioned to retain their current customers and experience growth. Customer Experience. Customer-forward user experience/user interface design. Modern application approach.

Banking 52

Banking Marketing Self Service Financial 52

Innovative CX

FEBRUARY 26, 2019

I’ll admit that as of late, the title customer experience professional has been bestowed on many different roles within an organization. The reverse is not true – we aren’t all called salespeople or marketers or financial planners regardless of our role, are we? What’s in a Name? What’s in a name?

CEM 40

CEM Customer Experience Professionals Course ROI 40

GetFeedback

JANUARY 6, 2020

Businesses need to be better at treating customers as individuals , each with their own goals and preferences. Personas help unlock customer insight. A business with hundreds, thousands, or even millions of customers has a big challenge: delivering experiences that don’t make customers feel like numbers.

Customer Journeys 195

Customer Journeys B2C B2B Social Media 195

ClearAction

JULY 23, 2023

There may be several other groups in your company who are interfacing with or directly addressing needs of customers. Why this accelerates B2B CXM maturity: This built-in extended CXM team is a treasure trove of customer insights, engagement, and value-generating opportunities. What would make their work more customer-centric?

Government 62

Government B2B Customer Experience Customer Journeys 62

inmoment

JUNE 1, 2020

Years have passed since 2014 when Gartner boldly declared that “customer experience is the new battleground for businesses.” Despite most brands declaring to be customer-centric, many CX programs have failed to realise the full potential of an experience management program.

Customer Experience 69

Customer Experience Analytics Survey Feedback 69