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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. Contact center optimization refers to the process of improving the efficiency, effectiveness, and overall performance of a contact center.

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What is a Position-less Marketer? An FAQ Guide

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it matters: Position-less marketing is crucial for marketers as it enables them to leverage the rapidly changing digital landscape, fostering agility, innovation, and collaboration within their teams.

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The Position-less Marketer Introduced by Pini Yakuel at Optimove Connect

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: The position-less marketer is adaptable and versatile, a professional who can excel in various roles and tasks. Embracing the principles of position-less marketing can provide companies with a competitive edge in a dynamic and fierce market.

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Drip marketing: How to plan and execute effective campaigns

BirdEye

It’s a theory that a consumer must be exposed to a brand or product seven times before purchasing. Today’s marketers understand this well. In fact, according to Birdeye data , 36% of multi-location marketers send personalized messages to their customers daily. Have you ever heard of the “Rule of Seven?”

Marketing 109
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How to Enhance the Guest Experience: Trends and Best Practices

InMoment XI

With travel consumers exposed to seemingly limitless hospitality solutions, providing an exceptional guest experience helps differentiate your brand from competitors. Every team or department, from marketing and sales to front office, customer support, and after-sales, has a stake in managing the guest experience.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

The internet has no shortage of platforms for consumers to share their unfiltered opinions about businesses. A multi-dimensional CX strategy can be much more beneficial for your brand than one-dimensional customer service. In 2020, Zendesk’s Customer Experience Trends found that 69% of consumers attempt to solve issues on their own.

Strategy 208
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Referral marketing software for the win: Our top 20 picks

BirdEye

We’re living in an era of customer engagement, where every delighted client can become your best marketer. For businesses today, referral marketing is revolutionizing growth. In fact, 64% of marketing executives believe that word-of-mouth referrals are the most effective form of marketing. Let’s dive in.