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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and preferences. Leveraging unstructured data analytics is the key to transforming this raw data into actionable insights that can transform your customer experience strategy.

Analytics 488
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Emerging Customer Experience Trends in 2023

Lumoa

7 Customer Experience Trends to Know in 2023 Here are seven trends that will keep your customer experience strategy on top. #1 1 Customer insights are a company-wide resource Even just a few years ago, customer insights or feedback were collected and owned solely by the CX or marketing team.

Trends 208
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State of Analytics In Customer Programs: Customer Loyalty Focus, Machine Learning Adoption and the Data Science Skill Gap

Bob Hayes

A new customer analytics survey of 80+ companies provides a look into the state of analytics in customer programs. Only 32% of respondents are satisfied with their company's use of analytics to create a competitive advantage. We studied 88 companies that have a formal customer program (e.g.,

Analytics 113
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Acing business reputation management for stellar branding

BirdEye

Table of contents What is business reputation management? Therefore, positive feedback on the internet, including customer testimonials and word-of-mouth endorsements, can significantly elevate a business’s profile and attract more customers. Here’s a closer look at each of these strategies: 1.

Brands 108
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Customer Analytics Best Practices: Free White Paper

Bob Hayes

We surveyed 80+ customer-centric professionals in companies with formal customer-centric programs (e.g., We found that analytical leading companies, more so than analytical lagging companies, infuse analytics practices throughout their entire customer program, from setting strategy to delivering insights.

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15 Voice of Customer Methodologies to Unleash the Power of Feedback

SurveySparrow

The Importance of VoC for Businesses What is the Definition of Voice of Customer Methodologies? Importance of Voice of Customer Methodologies in a Business? These methodologies are designed to gather, analyze, and interpret customer insights to help businesses understand customers’ needs, wants, expectations, and aversions.

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20+ product survey questions to grow your business in 2023

BirdEye

Use this question to understand what factors influence a customer’s decision-making process. Unearth the motivations, features, and preferences that attract customers to a product. This highlights your product’s competitive advantage. You can adjust pricing strategies, competitive positioning, and net promoter score.

Survey 52