Remove Company Remove Customer relationships Remove Lifetime Customer Remove Sales
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Guest Blog: How Should You Grow and Sustain Your Customer Lifetime Value?

ShepHyken

This week we feature an article by Lukas Sitar who writes about growing and sustaining customer lifetime value for the entire customer cycle. While many marketers look at metrics like conversion rates, net profit per sale, average value of a lead, and average customer order, they often overlook their customer lifetime value.

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Sales skills every salesperson should master

LiveChat

You probably caught yourself thinking that star sales performers were born to do it. Because the best ones in sale have practiced their skills for years until they mastered them. Todd identified the sales skills in four different areas : personal, relational, professional and return on investment. I’m not surprised.

Sales 28
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The User Adoption Metrics That Matter for Your Customer Success Team

Totango

It’s the point when the promises of the sale and the lessons from the onboarding process are leveraged into everyday value. The adoption phase is your opportunity to nurture your customer relationship and establish a recurring revenue cycle driven by a commitment to customer growth. Is the Customer Using the Product?

Metrics 83
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Customer Success and Upsells: How to Make the Most of Opportunities

Totango

Rather, they are a function of the customer experience. To create happy customers, you have to shift your focus from the sales event and toward the ongoing nurturing of existing customers. Continually monitor customer health. Proactively engage customers with personalized campaigns. Upsells Happen Every Day.

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6 Customer Onboarding Strategies Your Success Team Must Implement

Totango

You’ve won a great new customer and it seems like it’s time to celebrate. Some companies don’t realize that to develop long-term relationships with customers, there’s an important retention step that comes after the transaction: customer onboarding. What went wrong?

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The Rise of the Customer Insight Business

CSM Magazine

Vision Critical’s Customer Relationship Intelligence software improves customer relationships. Embedded within the platform is Relationship MemoryTM which enables you to uncover insight without starting from scratch every time, asking repetitive questions or even without having to ask any questions at all.

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How to Create Customer Journey Maps That Work

CSM Magazine

A natural collection of Customer Journeys over the life of the customer relationship. Other common terms include: cradle-to-grave relationship, end-to-end relationship, customer for life experience, and lifetime customer connection. The Customer Journey.