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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

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Harnessing a Bachelor of Science in Communication for Stellar Customer Service

CSM Magazine

For those armed with a Bachelor of Science in Communication, the tools and insights they’ve gained can be invaluable for revolutionizing the customer service arena. But how exactly does a degree in communication translate to heightened efficiency and effectiveness in handling customer concerns?

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The secret of success in the world of marketing is good communication with the target audience. Marketing activities without a strong communication strategy are far from producing the expected results. What is Marketing Communication? What Are the Characteristics of Marketing Communications?

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The Biggest Challenges For Businesses Wanting To Attract And Retain Customers

CSM Magazine

With the advent of digital technology and social media, customer expectations are higher than ever. Utilise surveys, focus groups, and social media analytics to gather insights into customer preferences and behaviours. Businesses must navigate these waters carefully to build a loyal customer base.

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

The secret of success in the world of marketing is good communication with the target audience. Marketing activities without a strong communication strategy are far from producing the expected results. What is Marketing Communication? What Are the Characteristics of Marketing Communications?

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Customer Service Needs a Personal Touch Now More Than Ever

CSM Magazine

OTRS Group, the manufacturer and the world’s largest provider of the enterprise service management suite OTRS, recently delved into the customer service management world but from an insider perspective. I am, of course, referring to social media. Meet your customers on their preferred channel of communication for better results.

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How to create buyer personas + Free template

BirdEye

It helps you define brand strategies , choose product development tools, and find the proper channels for your sales team to engage with your customers. It helps you explore behavior, motivations, pain points, social media usage, and other preferences. Knowing your customers is an integral part of your business’s success.

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