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Accelerating the Customer Experience post-COVID

Lumoa

In any case, customer experience used to be the largest way to differentiate your brand among the turbulent sea of competition. New ways of interacting with customers A recent study from CMO found that 84% of companies were using social media for brand building and more than 54% have used it for customer retention.

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5 Easy (and Effective) Routing Rules for Omnichannel

Comm100

Recommended for you: Customer Engagement 2020: Why the Digital Journey Changes Everything and How to Keep Up. If your team specializes by product or service type, you can use routing rules to make sure that your customers are connected with agents who know the product in question front-to-back. Customer status.

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How to Create a Successful Customer Loyalty Program

Michelli Experience

In those days of yore, leaders were concerned about decreasing product value by giving away a 13 th drink to customers who had purchased 12. There is nothing like a recession for brands to embrace the need to reward customers for loyal behavior.

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Forrester: Advocate Marketing Is Critical To B2B Success

Influitive

The most powerful tool B2B marketers have in today’s hyper-connected world is genuine word of mouth from their customers—such as reviews, social media shares and recommendations. And brands that use advocate marketing programs to inspire and encourage their customers to create social proof for their products will be the ones that thrive.

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Demand Shock

C Space

The longer the crisis persists, the more likely it is that new habits will become ingrained; customerschanging preferences aren’t likely to go back to pre-outbreak norms. This is where closeness to core customer groups plays another critical role. Looking for more Outside In thinking?

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Good Customer Experience is Now Required

Kitewheel

The world has begun to catch on to the importance of great customer experience, and for good reason. Customer experience is the overall impression that consumers have of your brand. Providing a remarkable customer experience is vital to business success. Bad customer experiences can have as much of an effect.

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How Will Automation, AI and IoT Shape User Experience?

Answer Dash

Disruptive businesses like Netflix realised this early on and created intelligent algorithms which were able to predict and recommend what customers might want to watch next. In contrast, Blockbuster ignored customerschanging viewing habits and the wider industry disruption taking place and was forced to file for bankruptcy in 2010.