Bilingual Customer Support: Where Live Agents and AI Coincide
BlueOcean
OCTOBER 4, 2023
And how do offshore solutions, interpreters, and texting play a role? Data from ICMI also reveals that 76% of call center professionals believe bilingual support improves the customer experience, brand loyalty, and customer satisfaction. ICMI data shows that 66% of agents get frustrated when faced with language barriers.
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