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Bilingual Customer Support: Where Live Agents and AI Coincide

BlueOcean

We would wager, that even with the evolution of AI, brands serving consumers in the Americas will continue to benefit from providing support in French, Spanish, and, for some organizations, Portuguese through a live agent model. The impact of bilingual support on the customer experience cannot be understated. It’s our thing.

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Using AI to Drive Customer Loyalty: Insights from the 2024 Consumer Perspectives on AI-Driven Brand Marketing Report

Optimove

Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers. Our new report unlocks valuable insights into customer perceptions of AI, and provides tips on how to best use AI to enhance the customer experience and increase lifetime customer value (LCV).

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Guest Blog: How Should You Grow and Sustain Your Customer Lifetime Value?

ShepHyken

It’s easy for your customers to forget about you when you’re not making an effort to stay in touch with them. By producing valuable content and distributing it through channels like your blog, email, social media accounts, and even SMS, you’ll start to build engagement with your customers. Conclusion.

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Are You Using 1999 Metrics to Measure 2019 Customer Care?

BlueOcean

Those metrics were born in an era when customer service was a race, where whoever got to the finish line first (i.e. off the phone) – upsetting the least number of hurdles, extra points for a graceful gait – was the champion, the most successful, the most likely to win “customer service agent of the year.”. Sound complicated?

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Blue Ocean’s Most Popular Customer Service Blogs of 2019

BlueOcean

Below you’ll find our top 10 most popular blog posts of 2019 – grab a cup of coffee and get reading! The True Cost of Losing a Customer. Did you know it can cost five times as much to acquire new customers versus retaining existing ones? Which 2019 Consumer Trends Will Impact Your Customer Experience Strategy?

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5 Keys for Marketing Executives to Break the ‘Too Generous Marketing Habit’

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it matters: Excessive generosity in marketing, like giving consumers greater discounts than necessary, can lead to lower profit margins and missed opportunities. It works in the beginning to lure in consumers.

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6 Email Segmentation Strategies for Higher Conversions 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates.