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Consumer banking: money can’t buy loyalty

Currency Alliance

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. People are more likely to leave their spouse than their bank[ii], so it might seem that banks have no case to answer. Extra what?

Banking 40
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A New Era in Payment Processing: Why Businesses Choose Paysafecard?

CSM Magazine

One innovative solution that has gained significant traction is Paysafe cards. The Changing Landscape of Payments The payment landscape has witnessed a profound transformation driven by technology and evolving consumer preferences. This shift is multifaceted and encompasses several key developments: 1.

Banking 52
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Next-Generation Loyalty Marketing (for experts)

Currency Alliance

This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged. Every business needs a loyalty strategy, but not every business needs a loyalty points program.

Loyalty 98
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The Experience Margin: Only CX can save retail brands

Currency Alliance

This has come at the cost of innovation, experimentation, and ultimately customer experience. You can observe this in the last 20 years of Tesco’s growth, which obediently correlates to the Bank of England base rate. A 2015 PwC report sounded the death-knell for no-fees banking in the UK. [ix].

Retail 110
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Conversational Banking: Financial Services Firms Must Invest or Be Left Behind

West Monroe

Many firms have started building out their potential use cases and strategies, budgeting innovation funds, and building proof of concept systems. Many banks still have hundreds of contact center agents answering simple questions like these, which are the exact types of queries that virtual assistants and chatbots excel at answering.

Banking 40
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Loyalty rules, and the loyalty rules engine

Currency Alliance

It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. The loyalty rules engine is the module that enables the types of promotions that are familiar from every major loyalty program. This would not require much of a rules engine – since your program has no variation.

Loyalty 52
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Smarter Demos: Bitcoin 2019 Trends and How to Earn it While You Shop

Oracle

SmarterCX presents the Smarter Demos series , a 2-minutes-or-less look at some of the most innovative CX technologies and how they work. We’re all familiar with loyalty programs, but did you know that you can earn Bitcoin while you shop? Bitcoin lets you be your own bank and take control of your money.

Trends 69