PeopleMetrics

MARCH 26, 2018

If you're a B2B company, you may think about the first interaction prospects have with your sales team. Sean McDade founded PeopleMetrics in 2001 and he is the architect of the company’s customer experience management (CEM) software platform. Touchpoints vary. As CEO, he guides the company’s vision and strategy.

Touchpoint 86

Touchpoint Feedback CEM Call Center 86

PeopleMetrics

AUGUST 7, 2019

Let’s take a hypothetical example where you are the head of CX for a B2B telecommunications company. Here’s one way you can go about building an ROI case with internal data: Determine the customer lifetime value (CLV) for each of your average clients, or the average revenue you can expect from the client—say, on average, $100,000 per client.

Leadership 70

Leadership ROI CEM How To 70

Bob Hayes

FEBRUARY 2, 2015

Customer Experience Leaders Outperform Customer Experience Laggards. In this post, I study what loyalty-leading companies do differently than loyalty-lagging companies in their customer experience management (CEM) efforts. Customer satisfaction is important for business success.

Loyalty 40

Loyalty CEM Customer Experience Social Media 40

Beyond Philosophy

NOVEMBER 10, 2014

An Insurance company reduced certain repeat calls from 76% to 6 % achieving millions of cost-cuts and also moved Customer satisfaction from 73% to over 90%. A B2B Telecom reduced costs by 36% and increased revenues by 7%. The Value of Customer Experience, Quantified. So, there you have it.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience Insurance 164

Peter Lavers

AUGUST 2, 2016

Respondents are asked how well each statement describes their business, and the 4th most agreed with statement is : “My company hasn’t mapped the multi-channel customer. journey or isn’t managing it well”.

Multi-Channel 40

Multi-Channel Customer Centricity CEM B2C 40

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. B2B customer experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.

Net Promoter Score 286

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 286

SmartKarrot

JUNE 29, 2022

The enterprise customer experience (ECX) is a methodology for streamlining a customer’s experience with a SaaS or enterprise software product. Typically, enterprise software is used in B2B environments where multiple decision-makers have a hand in choosing and using it.

Tips 11

Tips Customer Experience Social Media CEM 11

CloudCherry

DECEMBER 1, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

Wootric CX Blog

JUNE 13, 2019

Customer experience enablement is an holistic approach to improving CX by making foundational changes to both customer-facing and internal processes within a company. It is worth noting that approach is sometimes known as customer experience management (CXM or CEM). So many acronyms!

Customer Experience 69

Customer Experience Communication CEM Data 69

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. B2B customer experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer.

Net Promoter Score 160

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 160

CloudCherry

OCTOBER 30, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

Esteban Kolsky

MARCH 17, 2022

you see, CRM was never about the customer (although it had that in the name) but about how the company managed the customers. further, because Siebel came from the B2B (business-to-business) world, the solution his company introduced was aimed at that world: how to relate businesses to businesses. tsk-tsk-tsk. and we did.

Omni-Channel 158

Omni-Channel CEM CRM B2C 158

SmartKarrot

SEPTEMBER 2, 2021

You might also like: How Customer Experience Management (CEM) is Different from Customer Relationship Management (CRM)? What is customer experience management? How does it differ from customer relationship management?

Customer Relationship Management 10

Customer Relationship Management Customer relationships Software Customer Success 10

SmartKarrot

SEPTEMBER 2, 2021

You might also like: How Customer Experience Management (CEM) is Different from Customer Relationship Management (CRM)? What is customer experience management? How does it differ from customer relationship management?

Customer Relationship Management 10

Customer Relationship Management Customer relationships Customer Success Management 10

ClearAction

JANUARY 14, 2015

State of Business-to-Business Customer Experience Management. How relevant are the trendiest customer experience management (CXM) practices in business-to-business (B2B) companies? High-Touch in B2B Customer Experience. Seeing the Full Picture.

Customer Experience Management 48

Customer Experience Management Customer Experience Management B2B 48

Esteban Kolsky

MARCH 17, 2022

you see, CRM was never about the customer (although it had that in the name) but about how the company managed the customers. thus, sales functions were about pipelines and managing salespeople who entered data about companies (not necessarily people – more focused on titles and positions). tsk-tsk-tsk. and we did.

Omni-Channel 78

Omni-Channel CEM CRM B2C 78

Confirmit

SEPTEMBER 24, 2018

Customer experience management combines all the processes an organization has in place to monitor and improve customer interactions, regardless of the channel or medium customers use to get in touch. What Are the Benefits of Customer Experience Management? How Can Confirmit Help You?

Customer Experience Management 45

Customer Experience Management Customer Experience Management Multi-Channel 45

Confirmit

SEPTEMBER 24, 2018

Customer experience management combines all the processes an organization has in place to monitor and improve customer interactions, regardless of the channel or medium customers use to get in touch. What Are the Benefits of Customer Experience Management? How Can Confirmit Help You?

Customer Experience Management 40

Customer Experience Management Customer Experience Management Multi-Channel 40

ReviewTrackers

AUGUST 6, 2020

Our ReviewTrackers Academy offers six training courses and certification on Customer Experience Management. The ReviewTrackers Academy’s Customer Experience Management Training and Certification starts with an in-depth background of CEM, examples of corporate success, and the metrics behind that success.

Course 114

Course Marketing Social Media Advertising 114

delighted

JULY 19, 2019

The digital customer experience specifically must be considered when tackling customer experience management as a whole. Further reading and resources: What is Digital Customer Experience? E-Book: Rising to the top with digital customer experience. Customer experience program.

Resources 56

Resources Customer Journeys Customer Experience Net Promoter Score 56

PeopleMetrics

OCTOBER 25, 2017

Forrester’s Customer Experience Council 2017 member survey shows that 79% of all respondents believe that measuring customer experience is a top priority. Market research shows that the Customer Experience Management (CEM) market is estimated to grow from USD 5.06 Billion in 2016 USD 13.18

CEM 122

CEM Customer Experience Customer Centricity ROI 122

PeopleMetrics

MAY 4, 2020

For B2C companies with large numbers of customers, recover alert follow-up should be prioritized by the customer’s customer lifetime value (CLV). Start with the customers who have the highest CLV, then proceed from there. For B2B companies, every recover alert should include a follow-up — no exceptions!

Management 78

Management CEM Hotels Customer Centricity 78