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Customer loyalty: 5 strategies for creating lifelong fans of your brand

delighted

It’s a term that gets thrown around a lot these days, but “customer loyalty” has never been more important. If you want to build a business that’s sustainable – not just a flash-in-the-pan success – you have to prioritize the long-term loyalty of your customers. The significance of customer loyalty.

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Customer loyalty: A guide to building and measuring positive experiences 

delighted

Can you name a brand that makes you feel special? A brand you’ve made repeat purchases from, you’re proud to wear their logo, and when you receive a compliment, you’re more than happy to share where you bought said item? If so, you’ve experienced customer loyalty. You can see why brands want to foster customer loyalty.

Loyalty 84
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What our data is telling us about how retailers can reduce holiday return volume

Talkdesk

Years of fast and convenient returns for online purchases have created permanent habits, such as purchasing multiple sizes of apparel in order to return those that don’t fit: To minimize the financial impact on your business, here are three areas of focus to reduce holiday return volume: . Provide a great post-purchase customer experience.

Retail 106
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Are retailers nimble enough to give consumers what they need and want right now?

PK

Consider frictionless touchpoints to allow customers to opt-out of physical interactions and opt into in-store digital assistance, touchless payment or cashierless checkout. Explore product diversification and empathetic adaptive strategies (apparel brands producing masks; distilleries producing hand sanitizer).

Retail 98
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Customer intent is a treasure trove of actionable data hiding in plain sight

Think Customers

Every time customers interact with a customer service representative, do a keyword search, click through a brand’s website, or engage other touchpoints, they’re giving hints about their interests and intentions. Customer intent is defined as the reason or purpose behind a customer’s actions or behavior towards a brand.

Data 59
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Top 13 marketing channels for your business

BirdEye

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

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Delighted’s retail customer experience guide for 2021 and beyond

delighted

Retail customer experience was predicated around these physical elements and touchpoints: Are the employees helpful? Customer experience must now be consistent across all touchpoints to ensure customer needs are being met wherever customers choose to interact with your brand. apparel) compared to 2019.

Retail 69