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Social media analytics: Definition, types, and importance

BirdEye

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

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Your digital eyes & ears: Master social media monitoring

BirdEye

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.

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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. Conversational Analytics Conversational analytics utilize advanced technologies to analyze spoken or written conversations.

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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

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9 Proven strategies for an irresistible social media profile

BirdEye

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. In this blog, you will learn actionable steps to create an irresistible social media profile for your business. Watch the Free Demo Now.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

From social media posts to Google and Yelp reviews, every buyer can recount their customer experience with your company to a global audience. A multi-dimensional CX strategy can be much more beneficial for your brand than one-dimensional customer service. This is the quality that draws people to your brand.

Strategy 208
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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

But how can you support your customers on all the different channels they reach out on and offer a personalized yet unified response? times more likely to stick with a brand when their problems are solved quickly. Sales through Word-of-mouth Marketing : People are 90% more likely to trust and buy from a brand recommended by a friend.