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Brand Move Roundup – April 6, 2020

C Space

The Brand Move Roundup – April 6, 2020. As the need continues to grow, our local food banks are suffering from a lack of volunteers, donations, and food distribution assistance from their normal channels. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully.

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Guest experience: Trends, tips & Best practices for 2021

Qualtrics

In the case of a hotel for example, guests are involved from the booking stage, right through to check out, before (hopefully) re-booking for next time. Multi-lane drive-thrus that provide a view into the kitchen. Within the hospitality service sector, great guest experience is a well-known cause of happy reviews and repeat business.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

As more holistic marketing initiatives, loyalty mechanics were harnessed to drive and measure engagement across channels, and across many more customer touchpoints. 15,000 members participated before the Loyalty Magazine Awards submission deadline (February 2020), and by March, the trial had been rolled out permanently to stores UK-wide[i].

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Customer Experience – The new focus of 2020! Customer Experience has become a top priority for businesses in 2020. Meet the Top 150 Global Customer Experience Thought Leaders and Influencers of 2020. She is also the 2020 CXPA Board Chair and an Advisory Board Member for CX@UCI. LinkedIn : [link]. LinkedIn : [link].

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The 7 steps to lead generation with Google My Business

BirdEye

A Google My Business profile is an indispensable channel for lead generation. Due to this shift in behavior, local “near me” Google searches grew globally by more than 100% in 2020. The overwhelming impact that Google has made on how consumers search, select and buy can’t be overstated.

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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty. So, with that context, what will be the top loyalty trends in 2020? Some stars are sticks.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

After beginning her career as a Marketing intern at the Rafain Palace Hotel & Convention Center, she is now a Customer Success Strategy Specialist at Ambev. Caroline was also named one of the Top 100 Customer Success Strategists for 2020-2021. Catherine Blackmore.