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Guest Post: How Next-Generation Loyalty Programs Elevate Customer Experiences

ShepHyken

This week, we feature an article by Zsuzsa Kecsmar, CMO and Head of Partnerships of Antavo , a software company that manages brand loyalty and retention programs. She writes about next-generation loyalty programs and how they can enhance customer experience.

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Customer Loyalty Program: The Ultimate Guide

ProProfs Chat

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

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A Guide to Customer Loyalty Programs  

Kitewheel

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. This brand loyalty is reinforced by an ongoing positive relationship between a customer and a business and damaged by poor experiences.

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Are You Game? The Power of Gamification in Mobile Apps

Optimove

Thanks to your app loyalty card, that cheese bagel you’re eyeing is free with your saved rewards. Little wonder that for many brands — and customers — app gamification has become a winning strategy: Brands that use gamification in their mobile apps see an average increase of 22% in user retention rates.

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The Science of Habits and Creating a Successful Loyalty Program

PK

There are many theories as to why some loyalty programs succeed while others either fail or exist on autopilot without generating ongoing customer engagement. The science behind habitual consumer behavior offers insights that loyalty marketers should leverage when designing and implementing loyalty programs.

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5 Best Customer Retention Software to Try in 2024

SurveySparrow

Moreover, responsive customer support ensures that customers have a positive experience whenever they need assistance, further cementing their loyalty. Eventually, it can foster loyalty and encourage repeat business. As a result, the satisfaction levels tend to increase, fostering loyalty as well. They are as follows.

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Gamification – “Businesses aren’t playing around with tech” says LoyaltyPlus

LoyaltyPlus

It sounds far-fetched, but the growing trend among businesses that aim to benefit fully from next-generation technology, is to exploit the application of game mechanics and to drive up loyalty by applying popular techniques upon which gaming is based. The main objective is to improve user engagement and productivity.”.