Optimove

MARCH 14, 2024

Leverage existing high-lifetime value players : Identify best-performing existing players and reverse-engineer their acquisition strategies. Tailor your strategies to cater to this valuable segment. Implement dynamic content across channels: Implement dynamic content strategies within your multichannel campaigns.

Tips 52

Tips Marketing Sports Gamification 52

ShepHyken

FEBRUARY 18, 2024

While subscription models play a role, a crucial strategy involves identifying customer interests. My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup. Seriously, there are good tips.

Customer Service 62

Customer Service Net Promoter Score Loyalty Programs Gamification 62

CSM Magazine

AUGUST 4, 2023

Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Optimove

SEPTEMBER 7, 2020

The emergence of gamification in marketing campaigns is nothing new or novel. Marketers worldwide can leverage gamification by applying it to retention and acquisition efforts. From the video: What Is Gamification. Gamification is all about taking game design principles to non-game contexts. The Dos and Don’ts.

CRM 52

CRM Gamification Loyalty Programs Video 52

BirdEye

NOVEMBER 20, 2023

This strategy transforms satisfied customers into brand champions who actively refer new business. Referral marketing is a strategy that encourages existing customers to refer new ones to your business. It offers features like visual marketing tools and loyalty program integration to enhance the customer experience.

Software 62

Software Marketing Multi-Channel e-support 62

Retently

APRIL 18, 2024

Analyzing in-app NPS survey data enables companies to identify customer satisfaction trends, benchmark against the industry, and turn feedback into action, impacting product improvements and customer retention strategies. Enhanced Decision-Making: Yields data-driven insights to guide development priorities and marketing strategies.

NPS 78

NPS Survey Net Promoter Score Effort Score 78

CSM Magazine

SEPTEMBER 8, 2023

In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty. A/B testing can be a game-changer here, allowing businesses to discern the most effective pricing strategies. It’s vital to maintain customer trust.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

SmartKarrot

DECEMBER 10, 2020

SaaS gamification is one such technique that has helped businesses up to a vast extent in this context. Gamification has turned out to be quite effective towards that end. The gamification market has grown so big that it was predicted to reach $2.8bn by 2016. What is SaaS gamification? People love games.

Gamification 11

Gamification Customer Success Social Media Loyalty 11

Currency Alliance

JUNE 21, 2018

Compare that to a traditional loyalty program such as Amex or Tesco Clubcard, where that level of spend would have left you with around $0.40 A pervasive trend of this year’s Loyalty Magazine Awards was the deployment of niche suppliers to deliver refreshing, remarkable customer experiences. Gamification, for instance.

Loyalty 45

Loyalty Multi-Channel Gamification Loyalty Programs 45

Optimove

JULY 7, 2022

Just like each of the 32 national teams participating in the tournament (Nov 21 – Dec 18), marketers too need a strategy to win. Unlike national teams, though, an on-pitch strategy isn’t enough: marketers must split theirs into three phases – pre-World Cup, during the tournament, and finally, one to follow.

Tips 52

Tips Marketing Sports Gamification 52

Comm100

SEPTEMBER 22, 2016

High-Profit Strategies in the Age of Techno Service by John A. Goodman shows you how to develop and implement a good customer service strategy with the cutting-edge tools at your disposal. But the true purpose of every support team venture is to create customer loyalty. Loyalty 3.0: Customer Experience 3.0:

Customer Service 100

Customer Service Case Study Gamification Culture 100

ProProfs Chat

APRIL 25, 2019

Build a Customer Loyalty Program. This can be done through the channels of customer loyalty or rewards. Loyalty bonuses, gamification, user-generated content are simple but effective tools you can use to increase customer retention. Related Read: Boost Your Business Growth Using Customer Satisfaction Score.

Customer Retention 66

Customer Retention Net Promoter Score How To Social Media 66

SurveySensum

JULY 19, 2023

To sum up 20 Retail Brands That Are Winning Customers With Their Customer Experience Strategies Let’s take a look at the top 20 extraordinary retail experience examples of brands that prove the transformative power of prioritizing the customer above all else. One notable example is their ‘ Charity Pot ’ program.

Retail 40

Retail Examples Customer Experience Social Media 40

SurveySparrow

JANUARY 14, 2020

You have various benefits by following well-defined customer retention strategies. What are the best Customer Retention Strategies? Here are some customer retention strategies that all businesses should employ: #1 Set clear expectations. 9 Gamification. Why should you retain your customers? Saves money. 11 Use automation.

Customer Retention 52

Customer Retention Gamification Feedback Loyalty Programs 52

Lumoa

FEBRUARY 9, 2023

It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. This helps to ensure customer satisfaction and builds long-term customer loyalty.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

BirdEye

DECEMBER 8, 2022

This plays into the idea of “fear of missing out” (FOMO), which can be an effective marketing strategy to make your followers jump on your products at the first available moment. Interactive social media apps usually focus on engagement, encouraging users to communicate through gamification, competitions, or voting.

Social Media 98

Social Media Brands Video Entertainment 98

ProProfs Chat

JUNE 30, 2020

To help you understand this essence and develop better customer service strategies, we’ve curated a list of some of the best customer service books below. These books can help you: Work towards better leadership strategies. Create better customer loyalty programs. Improve your existing customer success strategies.

Customer Service 85

Customer Service Handbook Customer Satisfaction Loyalty 85

Currency Alliance

MAY 20, 2024

Back in 2017, when interchange fees were slashed by the European Union, most banks’ response was to simply to give up on their loyalty program; this was lazy and a huge strategic mistake. Every bank needs a loyalty strategy – even if they don’t have a points-based loyalty program.

Banking 52

Banking Loyalty Loyalty Programs Ecommerce 52

Optimove

JULY 7, 2022

Just like each of the 32 national teams participating in the tournament (Nov 21 – Dec 18), marketers too need a strategy to win. Unlike national teams, though, an on-pitch strategy isn’t enough: marketers must split theirs into three phases – pre-World Cup, during the tournament, and finally, one to follow.

Tips 10

Tips Marketing Sports Gamification 10

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. For the next evolution of this trend, consider the success of Italian soccer team AS Roma – who didn’t issue points at all, and won ‘Best Loyalty Without a Name’.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

ECXO

JANUARY 30, 2024

By understanding these biological and physiological aspects of the brain, businesses can better tailor their strategies to evoke positive emotions in their customers. This can lead to a more engaging and memorable customer experience, fostering loyalty, and encouraging repeat purchases.

Rewards Programs 52

Rewards Programs Loyalty Brands Connections 52

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52