article thumbnail

How to Enhance the Guest Experience: Trends and Best Practices

InMoment XI

With the prevalence of online reviews and social media, managing and enhancing guest experiences is crucial to maintaining a positive brand image. The guest experience encompasses all these touchpoints and is part of a larger strategic effort in which customer service plays a crucial part. Guest experiences impact reputation.

article thumbnail

InMoment named Leader in Forrester Wave™: Text Mining and Analytics, Q2 2024: A Comprehensive Breakdown

InMoment XI

It assesses vendor scores based on three pillars: current product offering, strategy, and market presence , with subcategories that make up each pillar. Natural language understanding/NLU – InMoment supports 8 emotions, 11 intents, and has an effort model. Let’s go over where we stand apart.

Analytics 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Put simply: it involves analyzing current and historical data to make predictions about future events or trends. Predict Behavior and CLV More and more retail brands are deploying predictive analytics software to forecast customer behavior and monitor market trends. Assign predictive lead scores.

Analytics 260
article thumbnail

13 social media metrics you should be tracking

BirdEye

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. What are social media metrics?

article thumbnail

The Complete Retail Customer Experience Guide

InMoment XI

Responsive Customer Support Offer responsive and accessible customer support across various channels, including live chat, email, and social media. Net Promoter Score (NPS) What it is: NPS is a widely used metric that assesses customer loyalty by asking a simple question: “How likely are you to recommend our brand to others?”

Retail 260
article thumbnail

Choosing the Best Text Analysis Software for Your Business

InMoment XI

Text analysis has become a critical component of analytics and business intelligence, enabling companies to derive meaningful information from unstructured data sources such as emails, social media, online reviews, and more. Others specialize in predictive analytics, using past data to forecast future trends.

Analysis 260
article thumbnail

Improving Customer Satisfaction: The Power of a Good Customer Effort Score

SurveySensum

This is where the Customer Effort Score (CES) steps in. CES is a metric designed to gauge the level of effort customers have to put forth when engaging with your company. How to Calculate Customer Effort Score? So, the Customer Effort Score in this example is approximately 4.33.