Tue.Dec 20, 2016

article thumbnail

How to Tell a Story with Market Research Data

InMoment XI

The insights offered by neuroscience have taken the research world by storm and companies have developed both neuro- marketing and neuroscience research to implement a new way of thinking. As business professionals, our lives often involve one or more research reports every week, if not every day, providing an onslaught of facts and insights. Most. View Article.

Marketing 200
article thumbnail

Chief Customer Success & Happiness Officer, With Amy Downs – CB32

Customer Bliss

Episode Overview. Amy Downs is the Chief Customer Success & Happiness Officer at Lifesize, a company enabling communication and collaboration among many mediums (their slogan is “connecting people to make their workplace great” ), was quite interesting. Her path to this role started as a software engineer. Like many Chief Customer Officers, Amy kept getting pulled in the direction of the customer, but needed to find her path to a formal role.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Tell a Story with Market Research Data

InMoment XI

The insights offered by neuroscience have taken the research world by storm and companies have developed both neuro- marketing and neuroscience research to implement a new way of thinking. As business professionals, our lives often involve one or more research reports every week, if not every day, providing an onslaught of facts and insights. Most.

Marketing 200
article thumbnail

Report: The State of CX Metrics, 2016

Experience Matters

We published a Temkin Group report, The State of CX Metrics, 2016. This is the sixth year of this study that examines the CX metrics efforts within large companies. Here’s the executive summary: Temkin Group surveyed 183 companies to learn about how they use customer experience (CX) metrics and then compared their answers with similar studies we’ve […].

Metrics 185
article thumbnail

Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

article thumbnail

How Savvy Brands Manage Online Reputation

GetFeedback

If your company has customers, then it has a reputation. Here are 3 simple tips for online reputation management, plus some brands that are doing it right.

Brands 150

More Trending

article thumbnail

Customer Engagement In Today’s Media-Driven World: A Guide

Feedback

What is Customer Engagement? Customer engagement is used to describe the effect, reaction, connection, response, or experience of customers with one another or with a company or a brand. In today’s customer-driven world, customer engagement has increasingly become an initiative led not by the business or company, but rather by the customers themselves.

article thumbnail

Amazing Business Radio: Scott Friedman

ShepHyken

Scott Friedman Discusses the Power of Surprise in Creating Customer Engagement. Would you like to learn how your organization can stand out, create customer experiences and use celebration as a strategic tool? Shep Hyken speaks with Scott Friedman, Certified Speaking Professional, and past president of the National Speakers Association (NSA) about his book, Celebrate!

Travel 75
article thumbnail

Kick Start and Optimize Your NPS for 2017

CustomerGauge

How often do you keep your New Year’s resolution? Come on, be honest! Did you really exercise four times a week this year? Or skip the desserts and that end of day cigarette? Shh, I won’t tell. Get on with your bad self.

NPS 74
article thumbnail

Servant Leadership: Essential for Moving Beyond Employee Satisfaction and Engagement

Beyond Philosophy

Michael Lowenstein, Ph.D., CMC Thought Leadership Principal, Beyond Philosophy. In the consumer world, satisfaction has only incidental proven connection to customer experience and behavior, and engagement has similar challenges for employees (and customers). Many companies are still measuring customer sat in hopes that learning about its drivers will help build customer loyalty, but satisfaction isn’t contemporary regarding decision-making or reflective of what is going on in the customer’s rea

article thumbnail

The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

article thumbnail

How to Become an Expert in Customer Service

Provide Support

How to Become an Expert in Customer Service. As a customer service manager or representative, you know first hand just how important it is to provide quality, effective customer service – especially in today’s world where social media dominates. Though these media platforms have undoubtedly played a monumental role in the changing landscape of customer service communication, customer’s wants and needs remain relatively unchanged.

article thumbnail

Tesco on track to increase fake farms

Helen Dewdney

Time for a bit of Tesco bashing, well it’s been a couple of months. (For those new to the blog see History with Tesco ). I’ve seen the slides from a “Tesco Investor and Analyst Seminar”. The presentation doesn’t have a title which is pretty poor in the first place but moving on. All quite dull really other than there’s a move to match price and quality of more products.

article thumbnail

Is Your Content Marketing Plan Sustainable? Probably Not, Says Mark Schaefer

Influitive

Two years ago, Mark Schaefer, a five-time best-selling author and Professor at Rutgers University, controversially wrote that most content marketing plans were not sustainable strategies. The problem, he explained, is “content shock”—a term used to describe the point at which the amount of content available to audiences is more than they can possibly consume.

article thumbnail

GUEST POST: Jerry Sokol on Customer Experience Metrics

InteractionMetrics

Jerry Sokol writes for Biz Meets Tech and he recently wrote about something that’s always top of mind at Interaction Metrics—good customer experience metrics. Numbers are only useful insofar as they help you improve—simply tracking outcome metrics or just collecting data is never the answer.

Metrics 43
article thumbnail

Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

article thumbnail

Two Challenges of Customer Experience and Its Executive Buy-In

CSM Magazine

In 2016, the questions of ownership and business impact of customer experience management are still open. Learn more from the CRM consulting perspective. Many agree that the success of any corporate undertaking in customer experience heavily depends on whether CEOs and other key decision makers (can be board members or other) buy into it. They say executive buy-in makes for an easier road to the happy customer, thanks to allocated budgets and all-round support with resources.

article thumbnail

GUEST POST: Jerry Sokol on Customer Experience Metrics

InteractionMetrics

Jerry Sokol writes for Biz Meets Tech and he recently wrote about something that’s always top of mind at Interaction Metrics—good customer experience metrics. Numbers are only useful insofar as they help you improve—simply tracking outcome metrics or just collecting data is never the answer. The right customer experience metrics don’t just tell you that customers […].

Metrics 40
article thumbnail

How do top U.K. retailers stack up in web CX? Find out in the 2016 U.K. ForeSee Experience Index

ForeSee

U.K. retailers have the potential to make customer experience a true competitive edge, gaining a leg up on rivals and improving their bottom line. In the 2016 U.K. ForeSee Experience. The post How do top U.K. retailers stack up in web CX? Find out in the 2016 U.K. ForeSee Experience Index appeared first on ForeSee.

Retail 40
article thumbnail

GUEST POST: Jerry Sokol on Customer Experience Metrics

InteractionMetrics

Jerry Sokol writes for Biz Meets Tech and he recently wrote about something that’s always top of mind at Interaction Metrics—good customer experience metrics. Numbers are only useful insofar as they help you improve—simply tracking outcome metrics or just collecting data is never the answer. The right customer experience metrics don’t just tell you that customers […].

Metrics 40
article thumbnail

11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

article thumbnail

10 Lessons Learned from Voice of the Customer Trenches: How to Design and Build a Great Survey

Verint

Surveys play a vital role in customer experience (CX) and are often referred to as the “backbone” of a successful program. While there are many ways to gather information from customers and consumers, surveys serve as a very important tool in collecting and managing feedback. As an experienced CX professional, I can tell you firsthand that most of us—even with operations or marketing backgrounds—often lack formal training in market research techniques or survey construction and administration.

Survey 23
article thumbnail

GUEST POST: Jerry Sokol on Customer Experience Metrics

InteractionMetrics

Jerry Sokol writes for Biz Meets Tech and he recently wrote about something that’s always top of mind at Interaction Metrics—good customer experience metrics. Numbers are only useful insofar as they help you improve—simply tracking outcome metrics or just collecting data is never the answer. The right customer experience metrics don’t just tell you that customers […].

Metrics 40
article thumbnail

The Magic of Customer Experience: Lessons from Disney on How to Improve the Customer Journey

LiveChat

Christmas is just around the corner. Last customers make their last-minute shopping. Those who didn’t decorate their Christmas trees yet, decorate them with lights, garlands, and ornaments. Homes start to smell with cinnamon, nutmeg, and pine. Lovely, right? But is Christmas time all about spending wonderful time with family and friends? About a dinner party, happy children unwrapping their gifts and a cozy night by the fireplace?

article thumbnail

Artificial Intelligence….the Future is Now!

QuestionPro Audience

Comedian TJ Miller, of HBO’s Silicon Valley , performs a standup in which he tells of an entertaining, yet extremely terrifying time in which he suffered a life-threatening brain malformation. He was in the middle of pitching a movie idea when he collapsed to the floor while seizing, and was rushed to the hospital. His story continues, he explains that he suffered from an arteriovenous malformation (AVM) hemorrhage, which is essentially an abnormal connection between the veins and arteries.

article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

The Spirit of Giving

Strativity

One of the greatest aspects of working at Strativity is having the opportunity to give back and make a difference in people’s lives. It allows us to connect with and impact those who need a helping hand. It has become a Strativity holiday tradition to donate to charities, chosen by employees, on behalf of those employees. The charities that each person donated to this year range from education organizations and medical research to animal protection and more!