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What Lottery Brands Can Learn from Casino Operators in CRM

Optimove

Innovative gaming brands understand that a customer-led approach has to be put at the forefront of their marketing strategy. For instance, there’s a lot that Lottery brands could learn from Casino operators when it comes to segmentation, messaging, and the various marketing channels they use to communicate with players. Impressive!

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Forex

Optimove

The #1 CRM Marketing Solution for CFD & Forex Trading In the dynamic world of online trading, staying ahead means mastering the art of customer engagement. With Optimove’s CRM Marketing Platform , reimagine retention strategies and transform demo traders into lifelong advocates through an innovative, personalized engagement strategy.

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

But how can you support your customers on all the different channels they reach out on and offer a personalized yet unified response? The company started out as a survey tool for academics and has grown into a multi-product feedback software. More than 80% of business leaders see customer experience as a growing priority in 2024.

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Sabio Group & Its CRM Consultancy, makepositive, to Tackle AI Evolution at Salesforce World Tour

CSM Magazine

Sabio Group and its specialist Salesforce CRM consultancy, makepositive , are to tackle the AI evolution sweeping across the customer service industry as part of their participation at the forthcoming Salesforce World Tour 2023. Info: www.sabiogroup.com twitter.com/sabiosense [link].

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Markies Monday: 3 Ways Innovation Gives Organizations a Competitive Advantage

Oracle

When reviewing the finalists’ submissions for the Oracle “ Thinker Award for Best Innovation in Sales ,” it became clear that successful innovation gives businesses a much-needed competitive advantage. Let’s take a look at three ways the Markie finalists gained a competitive advantage through innovation.

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How Terminal X Achieved a 279% Uplift in Click Rates to Help Boost Sales  

Optimove

Terminal X , Israel’s pioneering multi-brand e-commerce platform fashion site, partnered with Optimove to enhance customer segmentation and personalization. The retailer needed a Multi-Channel Marketing Hub (MMH) to improve email automation and deliver more relevant messages to customers.

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Converse 2022

Uniphore

Analyze Analytics and insights from 100% of interactions across all channels. At Uniphore Converse 2022, enterprise executives from CX to Sales will learn the latest innovations in automation, conversational AI and emotion intelligence. The MIT Tech Review recognized him as one of the ‘Innovators Under 35’. Learn More.