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Using AI to Drive Customer Loyalty: Insights from the 2024 Consumer Perspectives on AI-Driven Brand Marketing Report

Optimove

Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers. Our new report unlocks valuable insights into customer perceptions of AI, and provides tips on how to best use AI to enhance the customer experience and increase lifetime customer value (LCV).

Report 52
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The Complete Retail Customer Experience Guide

InMoment XI

It can be argued that the customer experience is more important in retail than any other industry. Why is the Retail Customer Experience Important The retail customer experience has become increasingly significant in the success and sustainability of any business operating in the modern marketplace. Let’s examine a few: 1.

Retail 260
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Bilingual Customer Support: Where Live Agents and AI Coincide

BlueOcean

When one in five of your customers speak something other than English as their first language, providing bilingual customer support is critical. Without it, you risk taking a hit to your CSat scores, your brand loyalty, and your bottom line. The impact of bilingual support on the customer experience cannot be understated.

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Help Customers on the Support Journey and up the Loyalty Ladder

Kayako

When support teams know the history of a customer’s journey through your business, the customer needn’t explain their struggle for the umpteenth time or how they ran into the problem. Creating moments of truth in the customer support journey. If you deliver exceptional customer service, you will be repaid in customer loyalty.

Loyalty 224
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6 Email Segmentation Strategies for Higher Conversions 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates.

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Top 3 Ways to Turn Customer Feedback into Customer Advocacy

AskNicely

Why Customer Advocacy? Win New Customers — Leverage word-of-mouth marketing to build strong acquisition campaigns and create brand loyalty through real-time customer feedback. Increase Revenue — Loyal customers spend 67% more than new customers. Reduce Churn — Loyal customers stay with you longer.

Feedback 150
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Guest Blog: How Should You Grow and Sustain Your Customer Lifetime Value?

ShepHyken

The answer is to simply provide outstanding customer service. As a matter of fact, 97 percent of consumers say customer service is a big factor when it comes to brand loyalty. But when most companies think about customer service, they think that it just comes down to responding to customer complaints.