Totango

FEBRUARY 5, 2021

So how do you do build the business case for customer success? Just as you need to understand your customers to market to them effectively, you need to know what your executives’ top priorities are in order to better communicate with them. Determining Your Customer Success Presentation’s Focus.

Customer Success 73

Customer Success How To Net Promoter Score Financial 73

Thematic

MARCH 13, 2023

But by the 10th time, I was annoyed that they are pushing this new product to me even though there are much more mature products in the market. For me, the product launches themselves were interesting, even if it was hard to know what was marketing and what was real. Qualtrics, like Thematic, make Voice of Customer software.

Entertainment 62

Entertainment Conference Advertising Airlines 62

ChurnZero

FEBRUARY 26, 2021

Is your Customer Success team: Butting heads with Sales during onboarding. Getting bombarded by Marketing for unrestricted customer access. Put simply, Customer Success does a lot of things for a lot of people. The CSMs who build the strongest relationships with customers are the ones who end up getting asked the most.

Customer Success 59

Customer Success Company Management Roadmap 59

SurveySparrow

MARCH 9, 2024

Gartner has found out that listening to the voice of customers can increase upselling and cross-selling by 15-20%. At the same time, the report also discusses how the customer retention expenditure can be reduced by 25% as well. It is widely known that catering to customer needs makes a business.

Tools 52

Tools Voice of Customer Touchpoint Social Media 52

Waypoint Group

DECEMBER 3, 2015

It’s familiar and easy find a free website that will tally up the responses and pop out an NPS. But, because a B2B customer is comprised of a group of people, the rules have to change to accommodate more players. Market research style surveys will not provide the info needed to understand is an account is successful.

B2B 40

B2B Customer Experience B2C Analysis 40

Waypoint Group

DECEMBER 3, 2015

It’s familiar and easy find a free website that will tally up the responses and pop out an NPS. But, because a B2B customer is comprised of a group of people, the rules have to change to accommodate more players. Market research style surveys will no longer suffice to provide the info needed to understand customer success.

B2B 40

B2B B2C ROI Analysis 40

CX Workout - Ideas Blog

NOVEMBER 17, 2020

We’ve seen this situation all too often: The C-Suite lives and dies by the NPS score. And every time the latest NPS score is released, the anxiety is palpable as everyone asks the inevitable next question: Why? Why is NPS on the decline? Why is NPS increasing? Why is NPS increasing? A Typical Case Study. .

NPS 98

NPS Analysis Poor Customer Service Case Study 98

Lumoa

OCTOBER 12, 2020

Every customer-centric business strategy centers around putting the customer at the core of their business, and that means closing the customer feedback loop. While surveys like NPS, CSAT, CES , or market research can be helpful tools for understanding your customer base, they come with their own share of challenges.

Feedback 208

Feedback How To NPS Customer Centricity 208

Wootric CX Blog

MAY 12, 2020

Your colleagues in the SaaS world tell you that it’s the best way to take your customers’ pulse. You’ve seen a few case studies claiming it’s the only number you need to measure. It’s true that Net Promoter Score is a great way to engage with your customers and solicit tons of feedback. Wait, what is NPS exactly?

Net Promoter Score 98

Net Promoter Score NPS Effort Score Feedback 98

BirdEye

NOVEMBER 20, 2020

That said, it’s important to realize that with customer feedback being accumulated from so many disparate sources – from surveys, from social listening, reviews, email, chat and so on – it’s only natural that many companies struggle to keep up with understanding customer sentiment at scale. Case study: David’s Bridal.

Contact Center 104

Contact Center NPS Case Study Comparison 104

Russel Lolacher

JUNE 15, 2021

Much of that advice is a mix of score keeping; being more human and less of a dick; building relationships that matter; solving customer problems; leading with empathy; etc. There are some great brains out there that break all this down into case studies and tactics that leaders can really use to better serve their customers.

Employee Experience 128

Employee Experience Customer Experience Customer Service Customer Journeys 128

Lumoa

APRIL 3, 2018

That proves that referral marketing plays more and more important role in business strategy. The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. The question is, how can you measure it?

Net Promoter Score 337

Net Promoter Score NPS Touchpoint Feedback 337