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10 Best Customer Experience Books

Lumoa

In This Article: Customer Experience 3 The Cult Of The Customer Chief Customer Officer 2.0 Everyone – even those who have zero contact with a customer – has a role to play in the customer’s experience.” – Shep Hyken Chief Customer Officer 2.0

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Must Read: 5 Books with Tips and Techniques to Improve Your Customer Experience and Service

Customer Bliss

The authors of the following books have also been guests on my podcast, The Chief Customer Officer Human Duct Tape Show. In The Power of Moments , Chip and Dan Heath ask you to think about the positive moments and experiences you’ve had in your life. My book, Chief Customer Officer 2.0

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Nasdaq Speed Reads: Would You Do That To Your Mother?

Customer Bliss

How to Create Great Customer Experience . NasdaqSpeedReads : When it customer service, author and expert Jeanne Bliss shares an important question Chief Customer Officers should ask –“Would You Do That To Your Mother?” Voice of customer, survey, journey mapping, etc.

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20 Customer Success Predictions for 2020

ChurnZero

C S and Sales strengthen their bond. . As we move into 2020, I envision a stronger alignment between C S and Sales. By joining forces and clarifying roles, both teams can deliver a better customer experience and drive more revenue for their organizations. . . Abby Hammer , Chief Customer Officer , ChurnZero .

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Top CX Reads 2023 – Digital, Design, Centricity

ECXO

Using Behavioural Science in Marketing shows how to apply behavioural science principles in key areas of marketing, including marketing communications, email, direct mail and ad campaigns, social media marketing and sales funnel conversion strategies. It’s not enough to know that happy employees equals happy customers.

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Necessary Steps to Build Your Company’s 2016 Customer Experience Plan

Michel Falcon Experience

This year, my team and I surveyed one thousand CEOs and determined that only 7% of their companies had a customer experience strategy – a strategy that is meticulously designed, discussed and ready to be deployed across the organization. Assuming that your customer experience strategy will develop on its own is wishful thinking.