ShepHyken
APRIL 28, 2024
My Comment: I’ve been studying how different brands are creating successful loyalty programs. 3 Trends That Will Likely Dominate Customer Loyalty Programs In 2024 by Zsuzsa Kecsmar (Forbes) Loyalty programs are often recognized as a way to retain customers and let companies showcase their brand values.
ShepHyken
OCTOBER 13, 2017
That’s what your loyalty program should do. – Shep Hyken. Even more interesting is the trend over the last few years as major companies go analog after having built up a successful business 100% online. Is your brand eco-focused? The report indicated that loyalty program members aren’t always interested in discounts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
CloudCherry
JULY 25, 2018
Iconic firms often deploy “next-generation self-service, loyalty program management, and ‘voice of the customer’ survey analytics.”. 75% feel it is one of the most important components of their brand value, compared with 46% on average and 21% among low-performing firms.”. Optimizing technology. Social responsibility. “75%
Qualtrics
DECEMBER 8, 2020
As it can be quantified into numerical values, it can be measured over and over, providing datasets. This data-driven approach to measuring brand equity would use the results to provide proof and insights on current performance, and predictions based on historical trends. How can we measure a brand’s financial value?
SurveySparrow
AUGUST 25, 2023
Utilize data analytics to identify patterns and trends in customer behavior. These enjoyable experiences help customers form favorable associations with your brand and leave a positive impression. Implement a loyalty program that rewards customers for their continued support.
SurveySparrow
MARCH 18, 2020
You can look at revenue in so many ways, and it is a clear indicator of how your salespeople are doing, how your marketing team is faring and the kind of brand value that your company holds. Keep observing these numbers so that you can identify the trends, it can help you make business decisions when things go differently than planned.
Lumoa
FEBRUARY 9, 2023
It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. Purposeful Leadership: Leaders operate consistently with a clear set of values.
Expert insights. Personalized for you.
70 
Let's personalize your content