Ann Michaels and Associates

DECEMBER 12, 2018

Forrester Research studies around the Customer Experience Interest shows that making customers feel valued and respected is the number one factor leading to customer loyalty. Apps that offer mobile payment can boost loyalty and customer spending. Get the Basics: Right?Retail Retail basics can prove to be monumental. Become AI-Driven ?:Incorporating

Customer Experience 56

Customer Experience Multi-Channel Apparel Retail 56

Eptica

AUGUST 24, 2016

Analyze the questions asked, both on your website and other digital channels, and use this information to improve the content and service levels you provide. Move from looking at touchpoints to focusing on the journey Most businesses are organized on departmental lines, with each team working on its own part of the customer journey.

Customer Experience 48

Customer Experience Social Media Multi-Channel Touchpoint 48

ReviewTrackers

JULY 9, 2018

Now, customers can share their feedback using various platforms and channels, such as: Online reviews and ratings. Customer feedback software can also helps organizations, from the C-suite to frontline employees, understand their customers better and therefore more easily measure (and improve) customer satisfaction and loyalty.

System 50

System Feedback Social Media Net Promoter Score 50

Qualtrics

FEBRUARY 16, 2021

According to Hotel Technology Trends 2021 , there has been an explosion in travel apps for guests, mobile-optimized booking channels for their stay and a demand for instant messaging channels direct to hotel management for any questions and issues. Multi-lane drive-thrus that provide a view into the kitchen.

Guest Experience 49

Guest Experience Trends Tips Hotels 49

Pointillist

FEBRUARY 19, 2019

What makes the Canadian Red Cross’s ‘loyalty and retention’ team so successful? We don’t just compare ourselves to the non-profit space, we compare ourselves to for-profit leaders—the Cokes, Pepsis, and Bank of Americas of the world. We had no way of measuring these multi-channel journeys. Andrew : Thanks, Steve.

Customer Experience 40

Customer Experience Multi-Channel Analytics Customer Journeys 40

Currency Alliance

NOVEMBER 15, 2021

Commercetools partners with Currency Alliance to enable loyalty marketing in the age of composable commerce. Every company strives to build loyalty among its customers, but the methods to achieve the never-ending pursuit of loyal customers can vary widely. Furthermore, 91% of consumers want to be recognized.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

Smith+co CX

APRIL 17, 2014

According to research from Celebrus and Teradata , 80% of brands that responded to their survey see personalisation as key to their marketing success over the next two years and 78% plan to use real-time data in their multi-channel customer experience in the future. Think of the most memorable experiences you’ve had of a brand.

Data 44

Data Multi-Channel Hotels Training 44

Currency Alliance

DECEMBER 11, 2023

As everyone knows in the loyalty industry, entering into new commercial agreements with partners can be a very time-consuming effort. For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis.

Loyalty 52

Loyalty Loyalty Programs Brands Course 52

BirdEye

SEPTEMBER 11, 2023

This is especially true for multi-location businesses catering to local customers. With AI-driven solutions, you can bring efficiency across customer touchpoints, increase customer satisfaction, support self-service options, and gain valuable insights to deliver highly tailored and engaging interactions.

Customer Experience 112

Customer Experience Self Service Social Media How To 112

Currency Alliance

MAY 19, 2021

Modifying legacy loyalty technology, to enable consistent and relevant engagement across the expanding number of customer-facing platforms, is becoming cost-prohibitive. If you want a more technical description of headless loyalty, read our previous article on the topic here. This article has three sections.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

NobelBiz

JULY 25, 2023

Customer Interaction Analytics also serves as a tool used by supervisors to analyze what interactions the team is having and to determine the most successful communication channels for a given campaign. The processes involved offer a holistic view of customer interactions, ensuring every touchpoint is analyzed for actionable insights.

Interaction 98

Interaction Analytics Call Center Contact Center 98

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

NOVEMBER 14, 2019

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. If that sounds like loyalty is late to the party, that’s not necessarily a bad thing. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. Why hasn’t loyalty? The result is few loyalty initiatives have kept pace with the dramatic changes of customers and their behaviors.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52

Pointillist

NOVEMBER 11, 2019

Measure First Call/Contact Resolution with Journey Analytics As customers increasingly interact with businesses across multiple channels, organizations are shifting to measuring First Contact Resolution instead of First Call Resolution. Customer behaviors vary across different channels.

First Call Resolution 74

First Call Resolution Call Center Metrics Self Service 74

Experience Matters

APRIL 7, 2015

They make them feel valued, inspire their loyalty, and earn their business. It empowers customer champions, informs successful marketing activities, drives process and product improvements, and ultimately improves customer loyalty and the bottom line. The result: happy, loyal customers. For more information, visit www.clarabridge.com.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

Currency Alliance

OCTOBER 27, 2017

We have seen tremendous change across many industries during the past 40-50 years, and these changes can help predict the next evolution in the loyalty sector. Unfortunately, the customer loyalty sector has not kept pace. Most loyalty programs still retain largely the same design as 20 years ago.

Loyalty 45

Loyalty Customer Engagement Engagement Loyalty Programs 45

BirdEye

APRIL 7, 2023

It is also possible that a lead had more than one touchpoint before becoming a customer. If that is the case for your business, make sure to use a tool that can measure multi-touchpoint revenue attribution. Start small but do not miss measuring this marketing KPI if you’re just starting out.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

SurveySparrow

OCTOBER 25, 2019

There are so many feedback mechanisms available that need to be employed at different customer touchpoints. This is an excellent strategy to increase customer loyalty and turn them into your brand ambassadors. Omni-channel Approach. What is Omni-channel? Customer Experience Strategy #9. Customer Experience Strategy #10.

Omni-Channel 77

Omni-Channel Strategy Customer Experience Customer Journeys 77

NobelBiz

AUGUST 11, 2022

Because they offer an omnichannel approach to communication, they allow call center agents to switch between communication channels according to clients’ preferences. As a result, your agents will be able to keep up with consumer demands across all channels. Reports can be created to track performance across all of these channels.

Contact Center 52

Contact Center Call Center Multi-Channel Omni-Channel 52

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center. Nobody granted those loans on a whim.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

ProProfs Chat

DECEMBER 17, 2021

Customer Loyalty and Retention . Related Read: How To Build A Customer Loyalty Program. mParticle assists you with getting an accurate view of your customers across various touchpoints. It helps optimize each user experience by tracking them as they move from one channel to the other. Customer Acquisition.

Tools 52

Tools Feedback Roadmap Survey 52

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. The reason I’m writing this article is that many loyalty teams have, historically, not executed brilliantly.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

Retently

APRIL 11, 2019

However, figuring out the most effective channels to capture customer feedback can be challenging, as businesses have little insights on where and when to survey their customers. Once you get an understanding of each customer feedback channel, you’re armed at all points to develop a viable strategy aimed at meeting your business goals.

NPS 95

NPS Survey Multi-Channel Chatbots 95

Comm100

FEBRUARY 7, 2018

Relying on a Single Customer Engagement Tool or Touchpoint Makes You Less Competitive. Some vendors try to lock businesses in by promising them the best rates for a longer contract: Salesforce encourages multi-year agreements in exchange for its most favorable pricing terms. Companies That Misuse Systems or Cut Corners May Suffer.

Customer Engagement 103

Customer Engagement Tools Engagement CRM 103