CSM Magazine

DECEMBER 22, 2023

Companies have traditionally relied on a mix of print and digital advertising, but now there’s a new approach that’s capturing consumers’ attention more effectively: out-of-home (OOH) advertising. OOH advertising refers to any marketing that you see outside the home, such as billboards or signs.

Connections 52

Connections Strategy Marketing Gamification 52

CSM Magazine

AUGUST 4, 2023

Gamify Your Experience Over recent years, gamification has gained increasing popularity due to its dual capability of engaging users while delivering educational value. By prioritizing exceptional customer service, you can build strong customer loyalty and create a positive reputation for your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

BirdEye

NOVEMBER 20, 2023

Referral marketing is a strategy that encourages existing customers to refer new ones to your business. It’s an organic way that leverages the power of word-of-mouth — the most credible form of advertising — to grow your customer base.

Software 62

Software Marketing Multi-Channel e-support 62

Bold360

JULY 13, 2017

. • Refers to the multiple ways your business and customers can interact with one another. Often includes a bricks and mortar store, a website, a mobile phone website or app, advertisements, word of mouth, social media pages and more. How can Omnichannel Customer Service take this Further?

Omni-Channel 56

Omni-Channel Multi-Channel Advertising Social Media 56

Currency Alliance

DECEMBER 19, 2022

This has huge ramifications for search engines like Google, or OTAs like Booking.com, Trip, or Expedia – because intelligent agents evaluating the travel options don’t engage with advertising. Gamification is another area which stands to be improved by AI. This means people search less, and simply choose their preference.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. By the end of the programme’s first year, loyalty members made up 44% of Tarte.com revenue, despite only making up 21% of the total customer base.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

SurveySparrow

MARCH 21, 2023

4 top B2B customer experience metrics to track You must concentrate on the indicators that reflect your company’s unique goals. Let’s look at some of the B2B customer experience that you must compulsorily track. #1. Advertisers can use millions of data points from a variety of sources like Google, Facebook, review sites, etc.

B2B 52

B2B Customer Journeys Customer Experience B2C 52