Remove Advertising Remove Customer Base Remove Gamification Remove Rewards Programs
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The role of emotions in CX and how you can use them to design better experiences

ECXO

For example, if a customer has a positive emotional connection with a brand, they are more likely to overlook minor issues or price increases. They may also be more inclined to recommend the brand to others, further increasing the company’s customer base. This is what the famous NPS attempts to measure.

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Omni Channel vs Multi Channel: What’s the Difference and Who Does it Best?

Bold360

. • Refers to the multiple ways your business and customers can interact with one another. Often includes a bricks and mortar store, a website, a mobile phone website or app, advertisements, word of mouth, social media pages and more. How can Omnichannel Customer Service take this Further?

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Breaking down the walls: Loyalty Magazine Awards 2019

Currency Alliance

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. By the end of the programme’s first year, loyalty members made up 44% of Tarte.com revenue, despite only making up 21% of the total customer base.

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