Fri.Feb 26, 2016

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How Brand Transparency Permeates Every Aspect of a Company

Win the Customer

Though it may have risen from some horrible business dealings, the Sarbanes-Oxley Act (SOX) did create transparency regulations that have become part of the corporate culture. As a result, business transparency has taken root, spreading its canopy to cover more than just financial reporting. Its newest seed, brand transparency, is linked to revenue, loyalty and company longevity.

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Magellan Solutions goes to AMA Education System’s Career Fair 2016

Magellan Solutions

Magellan Solutions joined the AMA Education System’s Career Fair 2016 on February 26, 2016 in AMA Quezon City. More than 20 companies from different industries participated in the event. AMAES Career Fair 2016 included career talks by representatives from various companies. They talked about how companies operate, tips on passing job interviews, building self-confidence in the workplace, and ways on marketing one’s skills.

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5 Ways to Improve Customer Calls, Every Time.

Amity

When it comes to conducting any kind of business over the phone or another type of remote communication device, there are always special challenges associated with it. A large part of this has to do with the physical distance between you and your customer. When there are no visual communication channels that are available, it can be quite easy to get disconnected.

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How are retailers working to improve customer experience?

Eptica

Date: Friday, February 26, 2016 How are retailers working to improve customer experience? Published on: February 26, 2016. Author: Robin Tandon Customer experience is important to every industry, but particularly vital for retail. Fierce competition, exacerbated by the rise of ecommerce, means it is increasingly important for retail companies to differentiate themselves.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Establishing Roles and Responsibilities to Drive Customer Success

Amity

In last week’s blog post , I talked about the importance of mapping the customer journey to drive adoption and a positive customer experience. This week, I want to focus on how SaaS companies can allocate resources to support the customer journey. This involves determining the resources and skills required to support your customers so they efficiently and successfully embrace your product.

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Brands Reveal Big Gains from Incremental Improvements in Customer Service

Tricia Morris

Does adding service channels, leveraging customer feedback and analytics, empowering agents with easier access to knowledge and creating a more customer-centric culture really make that big of a difference to an organization’s productivity and bottom line? The answer is yes, all the effort that goes into improving internal and external customer service is well worth it.

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The Edge of Service® Newsletter, Issue 16: Four Levers in Innovation in Customer Experience

Brad Cleveland Blog

The Edge of Service® Newsletter, Issue 16: Four Levers in Innovation in Customer Experience I’m writing this from an eastbound Delta flight, 37,000 feet over northwest Colorado. The onboard wireless service, provided by Gogo, is enabling me to track flight … Continue reading → The post The Edge of Service® Newsletter, Issue 16: Four Levers in Innovation in Customer Experience appeared first on Brad Cleveland.

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NBCUniversal Launches One-Stop Shop for Data-Driven Ad Targeting

Natalie Petouhof

Tweet What is Audience Studio? NBCUniversal wants to make it easier for advertisers to use data to target audiences more precisely across TV, digital and social media. The media company, owned by Comcast Corp. , is introducing a new division called Audience Studio, which is dedicated to helping marketers employ data for ad targeting purposes by tying together four different ad buying products NBCU has introduced over the past few years.

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The Edge of Service™ Newsletter, Issue 16: Four Levers in Innovation in Customer Experience

Brad Cleveland Blog

The Edge of Service™ Newsletter, Issue 16: Four Levers in Innovation in Customer Experience I’m writing this from an eastbound Delta flight, 37,000 feet over northwest Colorado. The onboard wireless service, provided by Gogo, is enabling me to track flight progress and catch up with some research and email.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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The Edge of Service® Newsletter, Issue 16: Four Levers in Innovation in Customer Experience

Brad Cleveland Blog

The Edge of Service® Newsletter, Issue 16: Four Levers in Innovation in Customer Experience I’m writing this from an eastbound Delta flight, 37,000 feet over northwest Colorado. The onboard wireless service, provided by Gogo, is enabling me to track flight progress and catch up with some research and email.