Sun.Nov 19, 2023

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Strategic Design: The Key to Building a Successful Business & Captivating Customers with Prof. Jan-Erik Baars

ECXO

Executive Session formato convencional The European Customer Experience Organization (ECXO) is delighted to announce that Prof. Jan-Erik Baars will be our guest for the Executive live LinkedIn Session on November 29th Time: 1 pm CET / 12 pm (noon) GMT. We will be discussing ‘Strategic Design: The Key to Building a Successful Business & Captivating Customers ,’ a crucial element for corporate success.

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How to create an inspired workforce

Customer Enthusiast

Over the next several weeks, I will share several blog posts to support the efforts of leaders, managers, and supervisors to create an inspired workforce.

How To 80
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Understanding Deep Linking with Optimove

Optimove

What is Deep Linking? Deep linking is a powerful mechanism that allows users to navigate directly to a specific, indexed piece of web content within a website or mobile application, bypassing the homepage or general landing pages. Unlike standard links, deep links serve to connect users to precise destinations, enhancing the user experience and streamlining access to relevant information.

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5 Social Media News Stories You Need to Read This Week

Brandwatch CX

Here are the latest social media news stories for you to absorb and share with your network. From TikTok to YouTube, we've got you covered with the latest.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Paul Stuart

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Brands 58

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infobip

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Brands 58
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Top 5 Customer Service & CX Articles for Week of November 20, 2023

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too. 5 Ways to Track Customer Satisfaction by Foundever (Foundever) Satisfied customers are more likely to remain loyal to a brand, to recommend its goods and services to friends and family and are more likely to show forgiveness after a single disappointing customer experience.

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Publicis Sapient

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Brands 58
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Google Cloud

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Brands 58
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Elevate Web Marketing with Real-time Web Push

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

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meta

Optimove

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Brands 57
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Multi-Touch Attribution

Optimove

What is Multi Touch Attribution? Multi-Touch Attribution definition: Multi-Touch Attribution is a sophisticated analytical approach in the world of marketing that helps businesses and marketers understand the complex customer journey across various touchpoints and channels. With multi-touch attribution marketing teams can go beyond traditional last-touch attribution models, which credit the final interaction before a conversion, and instead considers all the interactions a customer has with a br