CSM Magazine

AUGUST 4, 2023

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. So, let’s explore these customer engagement ideas and discover how they can help you boost your business to new heights.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Currency Alliance

MAY 20, 2024

Now, forward-thinking banks are urgently considering how to keep their payment cards top-of-wallet and expand the stickiness of their relationships with customers over the next decade. The urgency is due to mounting downward pressure on banks’ revenue streams, and changes in customer behavior. which many banks also provide.

Banking 52

Banking Loyalty Loyalty Programs Ecommerce 52

ShepHyken

JANUARY 20, 2020

Each week I read a number of customer service and customer experience articles from various resources. Customer Effort Score or Customer Satisfaction? CustomerThink) Customer Effort Score is a popular metric used to measure customer service satisfaction using one single question. by Martin Powton.

Loyalty Programs 119

Loyalty Programs Customer Service Effort Score Self Service 119

Happy or Not

FEBRUARY 26, 2024

In the competitive landscape of the restaurant industry, the secret sauce to long-term success that allows you to drive repeat business lies not just in the kitchen but in the hearts of your customers. Remember regular customers’ names, favorite dishes, dietary needs, and even birthdays.

Loyalty 36

Loyalty Industry Loyalty Programs Social Media 36

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

CSM Magazine

OCTOBER 18, 2023

The casino industry has always been at the forefront of delivering exceptional customer service. With the proliferation of casino sites on the internet today, the competition has intensified, making customer service a pivotal differentiator. Recognizing this gap, the casino industry has been striving to enhance its customer service.

Customer Service 52

Customer Service Multi-Channel Loyalty Programs Social Media 52

SurveySensum

SEPTEMBER 21, 2023

There are two companies A and B having similar numbers of customers and both want to increase their business. Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Unfortunately, the campaign only yielded two customers, generating a total of $50 in business.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

ShepHyken

MAY 28, 2018

Each week I read a number of customer service and customer experience articles from various resources. The Customer Journey Begins – and Sometimes Ends – With Your Employees by Katherine Evans . CMSWire) Today’s customers don’t just expect high quality and excellent service at a fair price — they demand it.

Customer Service 77

Customer Service Loyalty Programs Social Media Loyalty 77

CSM Magazine

SEPTEMBER 8, 2023

But as the industry matures, so does the challenge of keeping customers loyal and engaged. Yet, this boom also means that online stores face stiff competition in attracting and retaining customers. It’s vital to maintain customer trust. Gamified Loyalty Programs The world loves games, and e-commerce is no exception.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

Strativity

MAY 25, 2023

As delivery apps grow in popularity, they will remain a go-between for the customer and the brand, leading to margin erosion for restaurants. To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships. Understand the experience your customers are hungry for.

Brands 52

Brands Loyalty Programs e-support Rewards Programs 52

CSM Magazine

SEPTEMBER 27, 2023

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

Technology 59

Technology Tourism Travel Entertainment 59

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

SurveySparrow

SEPTEMBER 27, 2023

Or, perhaps you might have wondered “Hey, how can big data improve customer experience?” ” In reality, big data holds the key to providing better customer service and enhancing customer satisfaction. It’s the key to understanding customer behavior, market dynamics, and business opportunities.

Data 52

Data Customer Experience Loyalty Programs Social Media 52

BirdEye

OCTOBER 27, 2023

Businesses might be well-equipped with advanced digital tools and modern-day strategies to attract customers. However, the quest to find the “perfect solution” to customer acquisition remains timeless. Customer acquisition is the backbone of a business’s growth and sustainability. Aim for more customer reviews 7.

Strategy 57

Strategy Social Media Multi-Channel Advertising 57

CSM Magazine

MAY 30, 2024

A casino’s reputation is built on its history of fair play, prompt payouts, customer service quality, and overall user experience. Customer Service: Test the casino’s customer service response time and quality. Customer Service Assess the responsiveness and helpfulness of the support team.

Customer Service 52

Customer Service e-support How To Social Media 52

Currency Alliance

MARCH 5, 2019

Click here to watch debate on the following topics: How Can Customer Experience Drive Loyalty? Loyalty Coalitions are Morphing into Marketplaces. What’s the Role of Points in Modern Loyalty Marketing? How to Earn Loyalty Through Payments. Are We Ready for Blockchain Loyalty Programs?

Loyalty 58

Loyalty Loyalty Programs Entertainment Consulting 58

Currency Alliance

JANUARY 18, 2021

It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. Yet like many hotels, most hotel loyalty programs are homogenous.

Hospitality 52

Hospitality Loyalty Industry Hotels 52

CSM Magazine

SEPTEMBER 7, 2022

There are many things for customers to do at an online casino. You’ll also get access to great customer support. You’ll also get access to great customer support. Online Customer Service. If you’ve ever played at an online casino, you know that customer service is important.

Entertainment 52

Entertainment Travel Guidelines Loyalty Programs 52

SurveySensum

JULY 4, 2023

According to a recent article, “The five disciplines of customer experience leaders” by Bain & Company , excelling in customer experience can have a significant impact on a company’s revenue. In fact, companies that prioritize customer experience have been found to grow their revenue by 4-8% above their market average.

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

SurveySensum

JULY 4, 2023

According to a recent article, “The five disciplines of customer experience leaders” by Bain & Company , excelling in customer experience can have a significant impact on a company’s revenue. In fact, companies that prioritize customer experience have been found to grow their revenue by 4-8% above their market average.

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

Optimove

APRIL 2, 2020

In the past few weeks, I have had many meetings with clients – b2c/d2c brands from different verticals – who all seem to ponder over the same question: what’s the best way to communicate with your customers in such uncertain and sensitive times? The customer used to buy in-store only? Keep Entertaining Your Client.

Communication 52

Communication Entertainment Sports Ecommerce 52

Currency Alliance

JUNE 1, 2020

The long break in spending habits due to Covid-19 will cause customers to re-evaluate their relationship with brands. This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. to keep entertained and occupied.”[ii]. Re-evaluating the value exchange.

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

Alida

JANUARY 5, 2018

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. And although fads come and go—think unicorn hair and frappuccinos—there are some trends that will stick in the coming year and affect how businesses interact with customers. CMOs become customer-obsessed.

Marketing 0

Marketing Multi-Channel Advertising Tourism 0

Think Customers

JULY 27, 2016

Marvel Entertainment, the company that's home to characters like Captain America and the Hulk, launched its new loyalty program, Marvel Insider , at San Diego's Comic Con this week.

Loyalty Programs 40

Loyalty Programs Entertainment Data Loyalty 40

SmartMessage Blog

OCTOBER 27, 2022

Today, all brands spend a lot of effort on customer journey maps, that is, creating new customers and retaining their existing customers. From the moment of entering the customer’s radar to the phase of loyalty and advocacy, every touch matters. What is a Customer Experience Map?

Customer Journeys 40

Customer Journeys Customer Experience Omni-Channel Analysis 40

ShepHyken

JULY 11, 2016

Each week I read a number of customer service articles from various online resources. Oh when you smilin’, when you smilin’ The whole world smiles with you” – do happy customers = better customer experiences? That means the loud and complaining customer may get more attention than one who quietly and politely complaints.

Customer Service 48

Customer Service Loyalty Programs Loyalty Tips 48

Bold360

APRIL 27, 2017

As the winter slips away and the days start getting longer and warmer, your customers start thinking about summer. Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights.

Tourism 56

Tourism Travel Customer Service e-support 56

Currency Alliance

JUNE 16, 2020

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. The program is actually called, ‘ Voxi Drop ’.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

BirdEye

DECEMBER 8, 2022

Customer review sites Frequently asked questions about types of social media Grow your brand everywhere online with Birdeye. Social networking sites can help your business build an active, positive relationship with your followers and increase your odds of converting them into happy customers. Social messaging 11. Interest networks 14.

Social Media 98

Social Media Brands Video Entertainment 98

Currency Alliance

MARCH 30, 2022

Such a simple program quickly revealed invaluable insight into the customer and opened a whole new channel of communication across email, SMS and good old post! but within a few years it had become South Africa’s leading loyalty program. This can produce conflicting and confusing customer experiences.

Loyalty 52

Loyalty Loyalty Programs Resources Airlines 52

Oracle

JULY 15, 2019

In many ways, the expectations of these two demographics converge, but there are critical differences to hone in on as you create targeted customer experience strategies. When targeting Gen X consumers, it’s important to consider loyalty programs, long-term offerings, and building a relationship over the CX lifecycle.

B2B 64

B2B Entertainment Loyalty Programs Consumers 64

Currency Alliance

MAY 9, 2019

when the automotive and mobility industries shifted from a driver- or owner-focused value proposition to a customer-centered one; and when micromobility started to scale up.” [i]. Independent of market positioning, unique customer insight will become the primary competitive advantage. Enter: loyalty marketing.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

ClientSuccess

JUNE 19, 2019

If you think retaining an existing customer is expensive and unnecessary, try acquiring a new one. Adding credibility to this statement is a research study by Invesp Consulting which suggests: Existing customers are 50% more likely to try new products and spend 31% more than new users! Personalized Offers Lead to Loyal Customers.

Customer Retention 73

Customer Retention Strategy e-support Loyalty 73

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. You can watch the Loyalty Debate in full here. Mastering customer data (finally).

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. Carpet cleaning marketing is all about strategically promoting carpet cleaning services to attract customers and increase business visibility. Builds trust with positive customer reviews.

Tips 57

Tips Strategy Marketing Social Media 57

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. The rise of white-glove customer service. By David Harrington.

Hospitality 74

Hospitality Travel Industry Brands 74

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45