Consumers Gamification Industry Loyalty Programs 
Beyond Philosophy
JUNE 11, 2015
Several years ago, one executive of a game design firm defined gamification as “a loyalty program on steroids, functional software that looks and plays like a game and a real world activity with feedback and challenges.” This example is consistent with some overall gamification trends.
PK
JANUARY 25, 2019
There are many theories as to why some loyalty programs succeed while others either fail or exist on autopilot without generating ongoing customer engagement. The science behind habitual consumer behavior offers insights that loyalty marketers should leverage when designing and implementing loyalty programs.
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ShepHyken
FEBRUARY 18, 2024
My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup. Our CX research finds that 76% of customers are more likely to return to a company with a rewards or loyalty program.
Retently
APRIL 5, 2024
Today’s consumers might browse products online before purchasing in-store or use their smartphones to compare prices while shopping at a physical location. This is rooted in the advanced capabilities of AI-powered tools with many acknowledging its potential to foster lasting loyalty via improved interactions.
CSM Magazine
AUGUST 4, 2023
Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.
Retently
APRIL 18, 2024
Analyzing in-app NPS survey data enables companies to identify customer satisfaction trends, benchmark against the industry, and turn feedback into action, impacting product improvements and customer retention strategies. Let’s dive into how incentives, gamification, and clear communication can boost engagement and response rates.
CSM Magazine
SEPTEMBER 8, 2023
But as the industry matures, so does the challenge of keeping customers loyal and engaged. Traditional marketing tools and retention tactics that might have worked a decade ago are now outdated in the eyes of the savvy digital consumer. Gamified Loyalty Programs The world loves games, and e-commerce is no exception.
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