article thumbnail

Creating Award Winning Employee Engagement: A Case Study

Beyond Philosophy

One of the most important things they learned, however, was that improving Customer Experience starts with improving your Employee Experience and managing the pain of change for them. Today, we have a much larger customer base, and we can’t keep doing things the ways we have always done them.

article thumbnail

10 Best Customer Experience Books

Lumoa

In This Article: Customer Experience 3 The Cult Of The Customer Chief Customer Officer 2.0 Despite customers being the lifeblood of every business, here we are in 2021 and way too many businesses still look at customers as a cost centre as opposed to a profit centre. “ “ Who should read it?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leading Customer Experience as a Team Sport

ClearAction

The closer you get to this ratio, the more magnetic your brand becomes for customers, employees, and investors. It is a lost art that customer experience managers need to thrive. Leading Customer Experience as a Team Sport is a new course created by Lynn Hunsaker at ClearAction Continuum.

Sports 71
article thumbnail

Keynote: The ROI of Customer Experience by Nate Brown.

CX Centric

He is also well versed in a variety of CX disciplines, including journey mapping, survey process and analysis, the voice of the customer programs, employee engagement, and many more. Nate’s presentation was mainly based on a case study that one can surely use in understanding what is expected in the ROI transformation process in CX.

ROI 52
article thumbnail

Marketing’s Role in the Customer Experience Journey

ClearAction

And the final part of this case study describes how Hootsuite increases Marketing impact by making use of these insights across all of Marketing’s functional areas.). Julie Garrah, Customer Experience Manager on Kirsty’s team at Hootsuite, explained: “We emphasize closing-the-loop in communicating what action we’re taking.

article thumbnail

My 3 Crucial Lessons from These Customer Experience Entrepreneurs

Michel Falcon Experience

I can say, without exaggeration, I have devoted 1000′s of hours studying customer experience management and how it will grow a business. Being a capitalist, I focus my attention on customer experience because of revenue and profits. You must first enhance your employee experience.

article thumbnail

4 Non-Negotiable Traits of Customer Focused CEO’s

Michel Falcon Experience

They support their management team with a respectable operating budget. I recently hosted a keynote speaking engagement for customer experience management professionals. When I asked the audience, “How many people believe they have a sufficient budget to improve their company’s customer experience?”.