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Closing the Loop on Alerts Provides Immediate ROI. Get It Right!

PeopleMetrics

Closing the loop arguably drives the greatest ROI with VoC programs. Resolving Issues = ROI. He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. With real human conversations happening between the company and the customer, issues can be resolved.

ROI 83
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Customer Education Managers & Customer Success Managers: Who Does What?

Gainsight

.” While customer education didn’t gain the widespread recognition it deserved until relatively recently, it’s quickly gaining mainstream status, and the role of Customer Education Manager (CEMs) is becoming common. Let’s demystify these roles to answer some fundamental questions: How are CSMs and CEMs different?

CEM 52
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Customer Experience: The Evolution and The Revolution

Maru/HUB

MarketsandMarkets forecast the global customer experience management (CEM) market to grow from $3.77 billion by 2019, the customer analytics market from $1,623.2 Today’s Customer Experience analytics programmes are substantial investments to businesses and therefore demand ROI. billion in 2014 to $8.39 million to $4,054.9

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10 Problems with Your Current CX Strategy

CloudCherry

As soon as a customer indicates they have an issue, it’s possible to have your CEM create a ticket in your help desk along with any other context they have, like the customer’s past purchasing history and other survey responses. If you pay for expert help, it should only be in a consultative role or doing a bespoke integration.

Strategy 273
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Run Root Cause Analysis (RCA) After Every Recover Alert — It's Worth Every Penny and All The Pain

PeopleMetrics

Setting up a process and using a professional alert management system to continuously follow up with at-risk customers will generate ROI on your VoC investment. However, if you want an even bigger ROI and to reduce the chance of churn across all of your customers, implement root cause analysis (RCA) on each and every recover alert.

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3 Predictive Strategies to Drive Revenue and Impact the Bottom Line

CloudCherry

However, when you start to pull in customer transactional data from a CRM (like average revenue per user) and tie that to both survey responses and key drivers, predictive analytics become tied deeply to both the finances and the actions of customers —not just what customers say they will do. These changes are frequently led by your CEM.

Strategy 150
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How to Gain Leadership Buy-In for VoC. HINT: Show Them The $$$

PeopleMetrics

For almost any initiative in business, the way to convince leadership to invest is to show them a return on investment (ROI). 2016) that provides compelling ROI evidence that CX matters, including the ability to charge a higher price when you deliver a better customer experience. Look inside at CLV to determine ROI.