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Lessons on Brand Values from Sinners and Saints

Smith+co CX

Another week, and another brand fails to live up to its values that promise so much. It seems that 2017 has picked up where 2016 left off with a series of household brands making the front pages for compromising the very principles that seemingly make up their business DNA. It reeks of shallowness.

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Vacation to Staycation

C Space

To think more about the ‘what’ to experience rather than the ‘where’ Consumers tell us that they are finding beauty on their doorsteps, they are thinking more about what really matters in life and are taking stock of what is right in front of them.

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Why Companies Have a Social Responsibility to Fight the Loneliness Epidemic

Hallmark Business Connections

Brands should take their customers’ loneliness as a rallying cry to step up and step into roles that bring more human interaction and caring into the world. The majority of Americans interact with at least one business daily—not to mention encountering 4,000 to 10,000 ads every day—so brands hold immense power in turning this tide.

Company 98
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What is Proactive Customer Service and How to Implement It?

ProProfs Chat

With the ever-changing scenario of business globalization, companies are thriving hard to retain their brand’s loyalty by creating cutting-edge product sales strategies. But, with the overwhelming consumer demands and customer expectations, you cannot afford to negate the importance of satisfactory customer services. .

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This is What Exceptional Customer Service Looks Like In 2018

Comm100

Consumer patience is dwindling; we want better, more accessible products, and everything that we do seems to revolve around convenience. In this list, you will find the customer service developments that have reshaped consumer expectations, and that are on their way to determining the customer expectations of the future.

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9 Effective Tips for Customer Service on Social Media

Comm100

Jet Blue, the airline, has become quite adept at reacting to people’s tweets in a timely manner. It can be tempting to try to protect your brand on social media, by pushing away customer complaints or trying to shield your company from criticism. According to Genesys , 74% of consumers use at least three social channels.

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The Benefits of Value-led Communications

Smith+co CX

It happens across the board - from the giant brands to the SMEs. Whether it’s a technology failure or a human error, most customers have experienced unsatisfactory communications from brands that they’ve parted cash with and subsequently been let down by. Navigating the chaos. I missed my meeting.