SurveySparrow

JULY 23, 2023

But as we journey through 2023, a different tale is being written. So, let’s turn the page and explore the top customer experience trends of 2023 that are shaping this exciting narrative. An Omnichannel approach embraces this complexity, striving to offer a seamless, consistent experience across all customer touchpoints.

Trends 52

Trends Self Service Customer Experience Omni-Channel 52

BirdEye

APRIL 7, 2023

Let’s look at some of the most critical marketing KPIs you must track in 2023. It is also possible that a lead had more than one touchpoint before becoming a customer. If that is the case for your business, make sure to use a tool that can measure multi-touchpoint revenue attribution.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. The article covers the various brands which have joined the Scene+ loyalty coalition.

Loyalty 59

Loyalty Trends Data Marketing 59

BirdEye

OCTOBER 19, 2023

Develop a loyalty program 10. Digital marketing for restaurants improves your bottom line significantly by using evergreen digital marketing trends like email or website compared to traditional channels. Read more insightful findings in our guide about the Impact of online reviews on multi-location businesses in 2023.

Marketing 62

Marketing Strategy Social Media Multi-Channel 62

BirdEye

OCTOBER 27, 2023

Customer acquisition metrics 7 popular customer acquisition channels for businesses Case study: Customer acquisition strategy example of Complete Care FAQs about customer acquisition Boost customer acquisition rates with Birdeye What is customer acquisition? Recommended read: Did you know now that there are 12 ways to use AI in sales in 2023?

Strategy 57

Strategy Social Media Multi-Channel Advertising 57

SurveySensum

APRIL 8, 2024

Small businesses need to adopt a multi-faceted online strategy that emphasizes building deep, meaningful relationships with their customers and differentiating themselves from the competition. According to a 2023 report by HubSpot, content marketing generates over three times as many leads as outbound marketing and costs 62% less.

Strategy 52

Strategy Social Media Advertising Analytics 52