What is a Go-To-Market Strategy?
SurveySparrow
MARCH 26, 2021
When there is no go-to-market strategy in place, you will not be able to tell clearly if you are launching at the right time, might not realize that you do not have all the resources required for a launch, or you might even be targeting the wrong set of customers, and so on. Who is responsible for go-to marketing strategy?
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