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A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES

InMoment XI

Customer experience ( CX ) is the cumulative impact of every touchpoint throughout the customer journey. Because customer experience isn’t just about the customer’s experience in the moment; it’s about how these touchpoints fit into the context of their end-to-end journey with your company. Check out our eBook on the subject!

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Digital Experience: Meeting Customer Expectations

InMoment XI

But where customer experience takes every interaction into account, the digital experience focuses more specifically on those interactions that occur with digital touchpoints. In other words, these touchpoints include a broad range of interactions and are constantly growing to encompass an ever-greater portion of the customer journey.

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Your Guide to the Customer Journey Map

Interactions

This proven method allows companies to paint a clear picture of how their customers interact at every touchpoint of their business, and delivers actionable insights that can be used to transform customer experience as a whole. Read our eBook on Customer Journey Mapping to learn: The two types of Customer Journey Maps and which you should use.

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Dear CEO: Who is the “Chosen One” who will spearhead your customer-first initiative?

Wootric CX Blog

The goal is a unified view of the customer journey, and the implementation roadmap looks something like this: Switch support service + send CSAT surveys after each closure. Map and trigger different journey touchpoints with the data warehouse. Collecting CX journey feedback (2-4 touchpoints). Upgrade the NPS program.

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Are You Really Ready for Chatbots in Your Contact Center? Part 2

Talkdesk

System integrations also play an important role in context; they can amass customer data from many different touchpoints and piece it together for a holistic understanding. NLP-powered bots have a rich vocabulary and are more conversational, as they can relate groups of words rather than keying off of only a specific set of words.

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Develop a Strategic Communications Plan with CCM

Ecrion

Every organization needs a roadmap to guide them toward their goals, and a Strategic Communications Plan is the roadmap of a company’s communications efforts. Emails need to be written, as do blog posts and any other piece of collateral (eBook, whitepaper, etc.) What Is a Strategic. Communications Plan? .

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Choosing My Solution: A Customer Engagement Software Checklist

Comm100

Will your team have the opportunity to contribute to the product roadmap of the support tool by submitting ideas to the vendor? Will the vendor provide a robust knowledge base for self-education and training, including blog posts, white papers, eBooks, and multimedia content? For example, with UserVoice.). Testing Mobile Functionality.

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