One in Every Five Mobile Users Actively Seeks Help While Using an App
Natalie Petouhof
FEBRUARY 2, 2016
Of the 284 million users who actively sought help in-app, only seven percent proceeded to file a support ticket after utilizing a specific self-service FAQ provided in-app, thus proving the efficacy of proactive in-app support. Just as other technology is evolving, so too is CRM and customer support.
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