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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What Is Net Promoter Score? NPS is a metric designed to measure customer experience. Of these 100 people, 30 are detractors, 40 are promoters, and 30 are passive.

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Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

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What is a good Net Promoter Score?

Lumoa

NPS is a very sought-after resource that many companies want to use when setting goals for their own NPS strategy. However, one must remember that you should not stare blindly at others’ NPS since there are other factors affecting the score itself. . Net Promoter Score in a nutshell.

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Net Promoter Score (NPS): Pros & Cons

InteractionMetrics

The Net Promoter Score (NPS) is the most well-known customer satisfaction metric used by two-thirds of the Fortune 1000 companies. Created in 2003 by Fred Reichheld of Bain & Company , the Net Promoter Score (NPS) asks: “How likely are you to recommend us to a friend or colleague?”

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What is tNPS? Understanding Transactional NPS

Lumoa

One tool businesses can use to capture valuable insights is the transactional Net Promoter Score (tNPS). In This Article: What is a transactional NPS (tNPS)? How to calculate transactional NPS (tNPS)? What is the difference between transactional NPS (tNPS) and Net Promoter Score (NPS)?

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6 Rookie Mistakes to Avoid in Net Promoter Score Analysis

SurveySensum

A retail company, MagnetHome enthusiastically embraced the Net Promoter Score and started measuring customer loyalty. They gathered all the responses diligently but stumbled into the “Everyone’s-the-Same” trap – treating all scores equally.

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Top 5 Alternatives to Net Promoter Score for Improved CX

SurveySparrow

Since Fred Reichheld, the founder of Bain and Company , created the NPS, it has been the benchmark for measuring customer satisfaction. But what if there are alternatives to net promoter score? This blog will look into five NPS alternatives and why you should use them. But first… What is NPS?