Remove Brand Values Remove e-support Remove Events Remove Sales
article thumbnail

How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

Marketing communication uses a variety of tools and channels such as advertising, public relations, sales promotions, direct marketing, personal selling, and digital marketing. These fields are used to convey the value, benefits, quality, and unique features of the products or services to the target audience.

article thumbnail

How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

Marketing communication uses a variety of tools and channels such as advertising, public relations, sales promotions, direct marketing, personal selling, and digital marketing. These fields are used to convey the value, benefits, quality, and unique features of the products or services to the target audience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The complete guide to navigating social media advertising

BirdEye

They prove to be an effective solution to build brand awareness, drive traffic, generate leads, and increase sales through targeted and measurable campaigns on social media. They are great for businesses looking to drive sales and showcase their products to their target audience. Why invest in social media advertising?

article thumbnail

What Is Brand Perception, How to Measure It & 4 Examples

BirdEye

Understanding how the target audience sees your brand gives you the power to shape that perception. A positive image adds to your brand equity. The result is higher sales and revenue. How to measure brand perception? Brand perception measurement It uses the key performance indicators (KPIs) related to brand perception.

article thumbnail

L’Occitane – the benefits of a global approach to digital customer experience

Eptica

To support its aim of delivering consistent customer experience to consumers globally, it is using Eptica’s artificial intelligence (AI) powered conversational and collaborative solutions to boost efficiency and sales across its operations. E ptica: How did you put in place a framework and KPIs to deliver this globally?

article thumbnail

5 creative ways to digitally interact with customers, increase touchpoints, and track satisfaction levels

ViiBE Blog

One of them is the implementation of complementary tools like visual support to build strong, long-lasting relationships with clients. Add live chat to your website for better customer support Nowadays live chat is something your customers expect to see on your website. Read now 2. Some of them are : 2.1. Download now 2.2.

article thumbnail

5 creative ways to digitally interact with customers, increase touchpoints, and track satisfaction levels

ViiBE Blog

One of them is the implementation of complementary tools like visual support to build strong, long-lasting relationships with clients. Add live chat to your website for better customer support Nowadays live chat is something your customers expect to see on your website. Live chat can be part of your overall customer support.