Second to None

APRIL 26, 2018

Brands in the retail space have an enhanced need to monitor the way their employees are interacting with customers because it can have a direct impact on a customer’s willingness to return and recommend your brand to their own personal network. The post Are Your In-Store Employees Delivering Your Desired Brand Value?

Brand Values 59

Brand Values Brands Leadership Voice of Customer 59

Second to None

MAY 9, 2019

The fact is, customers’ information allows for companies to create a more personalized , low-effort customer experience that ultimately leads to higher satisfaction. Though over the years, customers have grown to be skeptical towards the collection of consumer data. Use Data for Good. Keep your Data Safe.

Data 86

Data Social Media Study Consumers 86

GetFeedback

MAY 9, 2019

What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. What are the customer experience maturity levels? They’re also empowered with the necessary tools and encouraged to actively contribute to the customer experience.

Customer Experience 337

Customer Experience Customer Journeys Metrics Effort Score 337

Second to None

MAY 15, 2018

To put it in a nutshell, brand equity can be defined as a value of a brand in terms of how customers perceive that particular brand and feel about it based on their experiences with it. However, saying that brand equity and brand value are synonyms would be a simplification.

Measurement 59

Measurement Brands How To Social Media 59

Think Customers

DECEMBER 13, 2021

Step #1: Understand your current CX state Your brand needs to maintain and develop a deep understanding of your customers—their basic needs and unique expectations. Data is at the core of any customer experience strategy. How can data be used to iterate and adjust your customer experience over time?

Customer Journeys 52

Customer Journeys Roadmap Metrics Strategy 52

ijgolding

JUNE 9, 2015

Ability to communicate the importance of customer experience and corresponding strategy. Ability to recommend initiatives based on customer experience data. Ability to report CX data to different audiences in an understandable manner. Analyses and interprets results to derive customer insights and performance trends.

Customer Experience Professionals 120

Customer Experience Professionals Leadership Customer Experience Effort Score 120

Second to None

APRIL 2, 2020

People expect the global socioeconomic and political challenges posed by the coronavirus crisis, as well as the existential threats of widespread illness and unprecedented isolation, to be tackled by brands, not just the government. Our solutions are developed on the basis of solid research and statistical science.

Brands 54

Brands Study Government Survey 54