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Engaging with International Students – Top Tips for Higher Education

Comm100

Engaging with students is difficult in higher education. Engaging with international students is even more difficult. Poor engagement can have a severe impact across the student experience – results, satisfaction, and even dropout rates. These student dropouts have a major impact on the bottom line of schools.

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5 Surprising Rules to Live By When Managing Customer Memories

Beyond Philosophy

Years ago, at Stanford, researchers did a study about recalling information at the proper time. The research team had students write down everything they ate for a couple of weeks. The students who heard the second slogan said it was corny. The first group? Not so much. Why did the second slogan work?

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Memory Cues – Excellent CX Is Useless If No One Remembers It

Beyond Philosophy

A study from Stanford showed how the cues work. Under the guise of working with this nonprofit trying to encourage college students to eat more fruits and vegetables during the day, they had the participants listen to the slogan. In other words, at what point on the customer journey (e.g., Remember the environment too.

System 119
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MarTech Solutions: Deployment, Implementation and Adoption

Grade.us

As a basic example, Wordpress is considered MarTech, and is arguably very 'plug and play' as a blog or site CMS. I’ve given presentations to the group, as well as being paired with a student through their “Life Mentor” program. She spent the better part of a summer up at Stanford learning how to build an app.