ShepHyken

APRIL 14, 2024

Acquiring new customers can be difficult, and so gaining a loyal customer who happily returns to purchase your product or service again and again not only saves the company time and resources but ensures they have steady sales for a long time to come. Over 90% of businesses today offer a loyalty program.

Net Promoter Score 73

Net Promoter Score Loyalty Programs Customer Service Ecommerce 73

BirdEye

MARCH 10, 2022

B2Bs with referrals have a 70% higher conversion rate, and they report a 69% faster close time on sales. Offering a reward increases referral likelihood, but the size of the reward does not matter. “A Penny for Your Thoughts: Referral Reward Programs and Referral Likelihood.”). B2B v B2C Marketing.

Marketing 98

Marketing B2C How To Rewards Programs 98

CSM Magazine

JUNE 17, 2021

However, the rewards and gifts shouldn’t be limited to occasions only. Such reward programs and incentives profoundly influence a customer’s view of your business emotionally and they continue buying from you. For happy customers, keep rewarding them from time to time. Use Live Chat. Use a CRM Tool.

CRM 98

CRM Social Media Rewards Programs Advertising 98

ShepHyken

APRIL 20, 2020

My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business.

Loyalty Programs 65

Loyalty Programs Customer Service Rewards Programs Loyalty 65

SurveySparrow

MARCH 29, 2023

Furthermore, it is based on the illusion that the seller still controls the marketing, selling, and sales processes. Based on how your customers behave at this stage, you should optimize your marketing and sales strategies. In fact, a sale is the beginning of the customer experience process. And that is no longer true.

Customer Journeys 52

Customer Journeys Ecommerce Touchpoint Social Media 52

SuiteCX

JANUARY 19, 2015

Your investment in CX must link directly to key business results • Have a clear story line that arDculates the criDcal business results to how the new/improved processes, capabiliDes and customer centricity will deliver your business enhanced performance.

Customer Journeys 100

Customer Journeys CRM Leadership Customer Centricity 100

SmartKarrot

APRIL 20, 2022

From apparel brands to food delivery platforms, almost all B2C businesses offer loyalty programs; and a majority of them are a huge hit. But, implementing these programs in Business-to-Business (B2B) environments can be a little different. Let us now discuss the opportunities and challenges B2Bs have with loyalty programs.

Loyalty Programs 11

Loyalty Programs B2B Loyalty Examples 11