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Measure and Improve CX with Enterprise Survey Software

Use Zonka Feedback to collect customer feedback, and measure and improve customer experience. Reach your audience everywhere and drive intelligent business growth with enterprise-grade features.

 

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12 Best Enterprise Survey Software

Gathering insights and feedback from employees, customers, and stakeholders is crucial for all businesses for informed decision-making. When your business grows, it becomes harder to go ahead with traditional ways or small tools for collecting and managing customer feedback. Here comes the need to have an effective enterprise survey tool in place.

Enterprise survey software solutions are designed to streamline the surveying process, enhance data analysis, and facilitate actionable insights for large enterprises. These software tools offer a myriad of features tailored to meet the unique needs of enterprises, ranging from robust survey creation and distribution capabilities to advanced analytics and reporting functionalities. Choosing the right enterprise survey software can significantly impact an organization's ability to collect accurate data efficiently and leverage it for strategic purposes.

Fortunately, there are several enterprise survey software and online survey tools available today; however, we have picked some of the best enterprise survey software, specially designed for enterprises. Let's get started!

TL;DR

  • Teams are looking for the best enterprise survey software to conduct market research, analyze real-time feedback and survey data, send surveys to multiple people at a time, and more.
  • The software helps to facilitate and enable transparent and effective communications to identify the areas of improvement and take action.
  • We have compiled a list of top enterprise survey software through set parameters including their unique features, pricing plans, and review scores on different platforms.
  • Some of our top enterprise survey software are Zonka Feedback, SurveyMonkey, Qualtrics, AskNicely, Delighted, Survicate, and more.
  • To see how Zonka Feedback can be your top choice as an Enterprise survey software, sign up for a free 14-day trial or book a demo!

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Best Enterprise Survey Tools

Here are some of the best enterprise survey software and tools that you can consider to choose for your business:

#1.Zonka Feedback

Zonka Feedback is a leading survey tool and enterprise feedback management software platform that enables you to reach your customers wherever they are, either through an online survey software or an offline survey. The platform has the potential to simplify your customer experience strategy.

It allows enterprises to collect feedback survey data, gather insights, hear Voice of Customer, get a 360-degree view through its multi-device, customer surveys, and online forms, and collect powerful analytics from them.

This multi-channel platform provides a mode for businesses to tap the customer at different touch points like in-product, website, offline, email, SMS, and more. It also digitally captures survey results and generates reports and data, enabling the creation of workflows centered on valuable surveys and more insights. You can also use it to collect employee feedback to manage and improve employee experience.

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Zonka Feedback Features

  • Build effective surveys with WYSIWYG Survey Builder with ready-to-use customizable survey templates, 40+ question types, themes, language, logic, and more.
  • Get notified about every feedback or specific feedback that falls into criteria set by you with real-time feedback alerts through email and Slack notifications to loop in your teams and let them take instant action on feedback to close the customer feedback loop

  • Personalize your messages with custom variables and attributes to pass data to the surveys and pre-fill survey fields. 

  • Manage customer feedback for your entire company from one platform with multiple location setup.
  • Reach your audience through various channels with multichannel distribution capabilities across email, SMS, web, and mobile apps.
  • Deep dive into customer insights with advanced analysis including Sentiment Analysis and customizable reports for measuring performance, identifying trends, and making data-driven decisions.

  • Share different access levels for your teams and employees based on their roles in the organization.
  • View and track every log of your brand with a primary account or through multiple account option. View email/SMS sends devices accessed and more, and get any account details.

  • Integrate your surveys with existing business systems, and with with popular CRMs like Salesforce, POS, SMS Gateways, and Email Gateways, ensuring seamless workflow and data synchronization.

  • Choose from a variety of billing and payment options for your customers - credit card, net transfer, PayPal, check and more. You can also choose your own billing cycle.

  • Remind your customers about the non-completion of surveys.

  • Use the option to set survey inactivity timeout and restart time.

  • Smoothly migrate historical feedback data from your previously used platform to Zonka Feedback.
  • Get a CX consultation to draft the best CX strategy for your business to measure and improve customer experience.
  • Divide your customers into segments and do better targeting to trigger more appropriate email and SMS surveys.
  • Authenticate your team members with Single Sign-On (SSO) and save time spent on re-entering their credentials for each application or service they use.
  • Assign specific roles to team members based on their responsibilities or functions within the organization, like an administrator, account owner, and more.
  • Give different access permissions for different roles, like all accesses and managing of subscriptions to only account owners, all location access to administrator, view and respond access to specific team members, and view-only access to others. 

Pricing:
Custom plans for enterprise users with Growth Features+. Works on all survey channels - Website surveys, Email survey, SMS survey, In-app surveys, mobile app surveys, and Offline surveys.

You can also try Zonka Feedback for free for 14 days.

Customer Experience Metrics: NPS, CES 2.0, CSAT

Review Score (Capterra)4.8/5

Ease of Use (g2)8.8/10

#2.SurveyMonkey Enterprises

Popular among voice of customer tools, SurveyMonkey Enterprises also offers enterprise feedback management software that allows users to conduct surveys and collect both quantitative and qualitative information in order to assess customer needs at every touchpoint. It captures real-time feedback with the help of polls, feedback surveys, quizzes, and mobile-responsive surveys.

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Features of SurveyMonkey

  • Get pre-built 200 survey templates and access to expert-written question bank
  • Create multilingual and conversational surveys, quizzes, and polls
  • Increase contextual feedback through a better understanding of the customer's journey
  • Uncover customer insights using AI
  • Secure sensitive data collection with SSO, data encryption, and governance capabilities

Pricing: You need to contact their sales and customer experience team.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.6/5

Ease of Use (g2)8.8/10

Although known as one of the oldest feedback-collection tools, it lacks a few advanced features. You can check out the blog on SurveyMonkey alternatives to learn about its competitors

#3. Qualtrics

Trusted by some of the popular brands in the world, Qualtrics is a popular enterprise feedback management software that assists small-to-large-scale businesses to uncover insights and improve customer satisfaction, engagement and experience by using surveys. Qualtrics' powerful machine learning and advanced analytics allow users to in data management and get predictive insights, tailored for specific roles and departments.

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Qualtrics Features

  • Visualize feedback data with 30+ different graph types
  • Run targeted campaigns based on location and purchase history
  • Deliver better customer experiences across every digital touchpoint
  • Use omnichannel experience analytics and AI-powered automation to understand customers better

Pricing: You can request for demo to learn about pricing plans.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.7/5

Ease of Use (g2): 8.8/10

Qualtrics is known for its complex and advanced features. However, it may not be for all.  Here is a blog on Qualtrics alternatives with easy to use features.

#4. GetFeedback

GetFeedback is among the popular SMS survey tools that offer enterprise feedback management software, helping enterprises create engaging and mobile-friendly surveys. This survey app helps users uncover insights and update the business by providing customer data, timely information, and insightful analytical reports gathered from the various feedback forms and surveys.

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GetFeedback Features

  • Get an intuitive interface and white-labeled surveys
  • Quickly embed surveys in Salesforce screens with GetFeedback Flow templates
  • Get full analyses of customer sentiments with Text Analytics
  • Increase adoption of products or services through the CX program
  • Reduce churn rates into winbacks by bringing more value

Pricing: You need to connect with their product management and sales team

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.8/5

Ease of Use (g2): 9.0/10

GetFeedback is well-known for its customer experience management platform; however, businesses are looking for its competitors due to complex user interface, restricted integration capabilities, and steep learning curve. You can read the blog on GetFeedback alternatives to learn more.

#5. AskNicely

AskNicely aims to measure every customer experience by gathering valuable feedback, determining the loopholes, responding directly, and taking necessary action to enhance the products and services by using the Net Promoter Score (NPS) framework. This survey tool also enables enterprise managers to use it to provide real-time recognition to their team members on their mobile devices and phones and guide them on how can they improve their performance.

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AskNicely Features

  • Creates customized conversational follow-up questions
  • Share critical updates, tips, and answers with teams
  • Uses automated workflows & push notifications to respond instantly
  • Share customer feedback across your organization in real-time
  • Share out-of-the-box reports to the CEO

Price: You need to contact the sales team or book a demo for their business plan.

Customer Experience Metrics: NPS, CSAT

Review Score (Capterra): 4.6/5

Ease of Use (g2): 8.8/10

AskNicely is know to measure customer loyalty and feedback mainly through NPS tool. However, if you're looking for its alternatives that offer other CX metrics, you can check this blog on AskNicely alternatives.

#6. InMoment (Wootic)

Being one of the leaders in enterprise survey software, InMoment follows a modern approach to Customer Experience Management and listens to the voice of the customers by conducting NPS surveys, customer satisfaction, customer effort score, and microsurveys. The platform is powered by business intelligence, sentiment analytics, and AI-driven features that help enterprises analyze customer sentiments in real-time.

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InMoment Features

  • Multi-channel and multi-lingual platforms to drive consistency 
  • Use segmentation and filter options to compare metrics
  • Creates unlimited tags for different categories, view trends, metrics
  • Enable understanding of key drivers to keep customers returning
  • Ensuring service-lapse recovery – fixing problems so they don’t recur

Price: You need to schedule a demo to learn about enterprise feedback management and other software pricing plans.

Customer Experience Metrics: NPS, CSAT, PSAT, CES

Review Score (Capterra): 4.6/5

Ease of Use (g2): 8.8/10

InMoment is a popular customer experience platform, but it lacks advanced features, reporting capabilities, and more. You can read this blog on InMoment alternatives to learn more about its competitors.

#7. Survicate

Popular among Android survey apps, Survicate is an enterprise online survey tool, designed for both medium and large businesses. It gives users the liberty to launch an unlimited number of surveys on multiple domains from a single account. With the tool, businesses can reach a wider audience, create accurate marketing personas, and collect customer feedback to improve website content, improve product features, and improve customer satisfaction and engagement.

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Survicate Features

  • Quickly customize mobile responsive surveys by adding a logo
  • Easy to change the background color, and use custom CSS
  • Option to segment visitors based on different parameters
  • Shows surveys on different web pages based on different criteria
  • Instant email or Slack alert notifications, and live chat support
  • Integrate with your favorite tools in a single click to enrich your data with customer feedback

Price: You can get in touch with their sales team for custom-based plans.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.4/5

Ease of Use (g2): 9/10

#8. Delighted

As one of the top enterprise survey software, Delighted captures actionable insights and feedback quickly and easily from customers, employees, partners, and vendors. The tool is a top choice as it enables customers to take a single survey question and share their experience in their own words. Apart from NPS (Net Promoter Score), CSAT (Customer Satisfaction) surveys, and CES (Customer Effort Score) surveys, the tool also creates 5-star surveys, smiley face surveys, and thumbs surveys.

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Delighted Features

  • Get mobile-optimized surveys and support for 37 different languages
  • Customization options to change button style, colors, subject line, logo, etc
  • Flexibility to add additional questions, and customize thank you messages
  • Get survey throttling settings, and set up email alerts for responses
  • Segment survey responses, visualize survey results with graphs, option to edit scores and add comments

Pricing: Starts at $449/month billed annually

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.9/5

Ease of Use (g2): 9.0/10

#9. SurveySparrow

As an enterprise feedback management software, Survey Sparrow makes it easy to send surveys to customers. Being an omnichannel experience management platform, it allows capturing high-quality survey data and feedback from customers and employees at all touchpoints. It has a conversational user interface, that creates and shares mobile-first surveys that provide a chat-like experience.

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SurveySparrow Features

  • Easy to collect offline and online data
  • Get pre-designed templates to collect feedback
  • Quickly schedule campaigns, and gather demographic details
  • Do white-labeling, and get question hints, and design a questionnaire with custom CSS
  • Share customer feedback on Facebook

Pricing: You can connect with their sales team for an enterprise plan, customized as per your needs.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.6/5

Ease of Use (g2): 8.8/10

SurveySparrow offers extensive platform capabilities in terms of survey building and reporting; however, most enterprises are looking beyond survey creation and enterprise feedback management. If you're searching for SurveySparrow competitors then here is the blog on SurveySparrow alternatives for you.

# 10. Question Pro

QuestionPro is an online survey software provider that helps enterprises create efficient surveys, polls, and quizzes within a span of a few minutes. It is one of the preferred choices for businesses due to its unique feature of shareable and customizable customer survey templates and robust analytical reports. QuestionPro keeps the data secure by following the most up-to-date and top data security, privacy, and regulation standards such as ISO, GDPR, HIPAA, FERPA, and PCI/DSS compliant.

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QuestionPro Features

  • Easy to create multilingual online and offline surveys
  • Get 250+ customized survey templates, pre-built 30+ question types
  • Options to translate questions and answers to 95+ languages
  • Access to 22+ million double opt-in and mobile-ready panelists
  • Get a dedicated account manager

Price: You can connect with their sales team to learn about their enterprise plan.

Customer Experience Metrics: NPS, CSAT, CES 2.0

Review Score (Capterra): 4.5/5

Ease of Use (g2): 8.8/10

#11. Qualaroo

Qualaroo is known as one of the best survey apps that captures different types of quantitative and qualitative data analysis of feedback through Website and app, Product, and UX by surveying customers with Qualaroo-Nudges. The platform supports integration with IBM Watson’s Natural Language Understanding which performs sentiment analysis to know how the customers feel and what emotions they go through. The tool also assists in getting actionable customer insights based on different targeting choices such as their visit history, identity, duration on-page, clicking an element, etc.

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Qualaroo Features

  • Templates available for conducting customer and user feedback surveys
  • Get bookmark responses, easy to embed code in the website,
  • Modify survey look and feel with customized fonts, colors, logos, etc
  • Import response data using tools like Tableau, Google Data Studio, or Chartio
  • Conducts competitor research to gain better insights

Price: The business plan starts at $299; however, you can speak to their sales team for customized options.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.5/5

Ease of Use (g2): 9.0/10

#12. Retently

Retently is used by businesses of all sizes. It collects, understands, and tracks customer feedback to reduce customer churn and convert your NPS detractors into promoters. The tool consists of lots of great features such as custom survey creation, automatic schedule, multiple surveys, multi-channel & and multilingual surveys, and audience segmentation.

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Retently Features

  • Customize the survey template’s styling and language
  • Create custom workflows, and do A/B testing of subject lines
  • Keeps track of survey statuses
  • Set and receive notifications on Email and Slack channel
  • Use antivirus detection techniques to block harmful content

Pricing:

Price: You can schedule a demo or connect with their sales team for enterprise plans.

Customer Experience Metrics: NPS, CSAT, CES

Review Score (Capterra): 4.9/5

Ease of Use (g2): No ratings available

FAQs

What is an enterprise survey software?

An Enterprise Survey Software is a dedicated tool that helps businesses create surveys, collect feedback, and analyze high-quality survey data, in no time.

Why do you need enterprise survey software?

When endeavoring the various available market research and survey design techniques, investing in good enterprise research and survey software will help businesses in major improvements when it comes to growth and scaling.

How does enterprise survey software differ from basic online survey software?

Enterprise survey software maintains several differences from basic survey software in terms of a mobile-first approach, avoiding survey fraud, use of advanced features such as AI and ML, a global support network, data security and compliance, and more.

Conclusion

Understanding your target audience and market has been increasingly vital for nurturing customer loyalty and maintaining retention. In the face of intense competition and constant advancements, it's essential for businesses to have an in-depth understanding of their customer base to meet their needs effectively.

For large-scale businesses, it is necessary to have robust enterprise survey software in place to focus on every customer and provide amazing experiences. Such software has the capability to significantly enhance any research initiative, streamlining the research process and minimizing the manpower, effort, and resources that would otherwise be needed with lower-quality software.

Zonka Feedback is an effective enterprise survey software that you can use for this purpose. With advanced features, analytical capabilities, and integrations like Salesforce, it is a perfect choice for businesses who want to excel in CX and boost business growth. 

It also provides a free trial. Try Zonka Feebdack for free for 14 days and see how it helps you create amazing customer experiences and ultimately grow your business.



Nikhil Dawer

Written by Nikhil Dawer

Mar 27, 2024

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