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Yes, good CX is tied to revenue gains

Customer Bliss

A question I get sometimes: “Of course we want to value customers, but is doing so definitely tied to revenue?” ” The answer is unequivocally yes. If you boost customer experience, you boost revenue. Yes, yes, and yes. And now, back to the revenue gains question.

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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

CX leaders know customer experience (CX) is not just about transactional exchanges; it’s about building lasting relationships. But today’s C-Suite is still questioning the value of customer experience and asking if investing in CX is worth it. This may sound contradictory for a CX professional to say.

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8 Voice of Customer Keys to CX ROI

ClearAction

8 Voice of Customer Keys to CX ROI Lynn Hunsaker Voice of Customer is the basis for customer-centricity. Whatever is out of sync with customers costs you a lot in tied-up resources and lost opportunities. These are revenue roadblocks. This means two-thirds of Voice of Customer is not good at driving change.

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Customer Service is a Value Center (NOT a Cost/Profit Center!)

ClearAction

And it should NOT be a revenue center. Championing brand integrity is the top purpose of your CX team. 3) Stop Making Customer Service a Revenue Center! When you identify performance standards based on what makes a good service interaction, expect agents to self-monitor and course-correct with help from supervisors.

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How does customer experience pay? Check out your portfolio

Heart of the Customer

The Temkin Group analysis shows that a modest increase in customer experience can result in significant revenue increases – a $1 billion bank sees $273 million in additional revenue over three years, and even a health plan sees $140.8 million in new revenue. The CX Non-Believer buys the bottom 10 (called CX Laggards).

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Shaping and Scaling the Customer Experience with Matt Lombardi

Kustomer

Tune in to the podcast below to discover how Matt successfully implements three tactics to build a successful CX program. Step 1: Gaining Executive Buy-In. Head of Customer Experience and Strategy at ServiceNow , Matt Lombardi has developed a foolproof method to building and scaling CX teams in three simple and easy to follow steps.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

At times (more in the “old days” but every now and then it happens in present times) we’ve literally have been accused of “having religion;” i.e., believing in Customer Experience (CX) without proof and asked to show the value of CX. Let this post today end this ridiculous debate with a resounding, “ Yes! ”.