Beyond Philosophy

NOVEMBER 19, 2014

Great ads create a great emotional connection, and many times, don’t even involve a product or service. The clamor on Social media and with my friends and family in England has been, “Have you seen that Sainsbury’s Christmas ad? Sainsbury’s Christmas Ad. It’s great!”. Also, sometimes fate lends a hand.

Net Promoter Score 125

Net Promoter Score Social Media Conference Customer Centricity 125

Beyond Philosophy

SEPTEMBER 22, 2016

However, this idiom confirms a deeper truth about the way we think, and, more importantly, the way our two minds can be in conflict with each other. We all have two ways of thinking: Irrationally and Rationally. Daniel Kahneman’s book Thinking Fast and Slow also covered the concept of the two types of thinking.

System 60

System Consulting Examples Video 60

Beyond Philosophy

APRIL 21, 2015

This is why in my new ebook Unlocking the Hidden Customer Experience: Short stories to ensure remarkable success we discuss the design of emotions into a Customer Experience. Most people assume that negative emotions have no positive to them—however, that isn’t always true. Like guilt, envy is another negative emotion.

eBook 60

eBook Customer Experience Interaction Brands 60