Maz Iqbal
JULY 28, 2014
Communication is more than bombarding customers with sales messages across any number of channels. Personal is more than sending the customer emails and addressing her by using her name. Engagement is more than a customer opening up your email and clicking your offer.
Maz Iqbal
MARCH 6, 2015
Case Studies Culture Customer Philosophy Customer-Centricity Employee Engagement Leadership / Change / Transformation Social customer care customer centricity employee engagement humanistic leadership leadership social' Today, this organisation (and its leadership) is on my mind again.
Maz Iqbal
JANUARY 17, 2016
Looking beyond the doublespeak of customer-centricity, customer engagement, customer love to see what is truly there.
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