Optimove

NOVEMBER 15, 2022

Shorter attention spans and limited time to consume content that demands focus for longer than a few seconds. Over 50% of the global Gen Z demographic uses social media daily, spending almost 3 hours scrolling through their social media feeds to connect with others, pass the time, and discover entertaining content. The result?

Tips 105

Tips Gamification Engagement Marketing 105

CSM Magazine

SEPTEMBER 8, 2023

Traditional marketing tools and retention tactics that might have worked a decade ago are now outdated in the eyes of the savvy digital consumer. Gamification is like the sprinkle of excitement atop the cake of shopping. Yet, this boom also means that online stores face stiff competition in attracting and retaining customers.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

CSM Magazine

AUGUST 4, 2023

From personalized experiences and interactive content to loyalty programs and social media campaigns, these customer engagement ideas are designed to captivate and delight your customers, fostering strong connections that lead to increased brand loyalty and ultimately, business success.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

BirdEye

DECEMBER 8, 2022

Let’s say you’re a business-to-consumer (B2C) company selling retail products. About: Social networking sites are designed to connect people in a shared online space. Create entertaining content that will resonate with your followers. Not all businesses use social media to reach the same goals. Social networks.

Social Media 98

Social Media Brands Video Entertainment 98

CXApp

AUGUST 21, 2018

This activity deserves to be a priority as it can lead to some truly unique connections. Today, an impressive 51 percent of business leaders say they have plans to create personalized employee experiences comparable — or better than — their consumer experiences. Crafting an engaging employee experience (EX) must come first.

Customer Experience 40

Customer Experience Gamification Employee Experience Social Media 40

LiveChat

JANUARY 23, 2020

These deeper relationships help you learn more about their needs (so you can design for these needs in your product/service), create positive experiences for them to learn and grow, and help them feel more connected to your brand. The days of communication between a brand and consumers being a one-way street are long gone.

Brands 69

Brands Gamification Groups Feedback 69

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. Similarly, we’ve previously argued that brands ought not to waste resources trying to ‘do something with blockchain’, but be prepared to capitalize on genuine opportunities as the tech and network of connected partners evolve.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49